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ArticlePut Me in, Coach: The Newfangled Marketing Method by Holly Fong on April 23, 2015I still remember the first time I heard of content strategy. Having no idea what it was, naturally, I turned... Read Now About
ArticleCRMStrategy Sessions: Which Salesforce Edition is Right For You? by Lauren McGaha on April 14, 2015In this video, Chris and I discuss which Salesforce editions will integrate best with Act-On, our most highly recommended marketing... Read Now About
ArticleMaking the Simple Complex by Mark O’Brien on April 7, 2015Simplifying things is always better than making them complicated. Right? I’m a serial simplifier. I adopt the big, bold slogan as... Read Now About
ArticleGood Editing = Good UX published on April 2, 2015Good editing is like good user experience design: When it’s really good, you shouldn’t notice it at all. Like good... Read Now About
ArticleEmail MarketingBenchmarking the High-Performing Agency Website, Part II: Email Deliverability & List Cleanliness by Chris Creech on March 30, 2015Based on our first-hand research, we have put together a set of benchmarks for high-performing agency websites. I am breaking... Read Now About
ArticleProspect Experience DesignA Closer Look at the Visual Inventory by Justin Kerr on March 25, 2015About six months ago, we here at Newfangled began to change our visual design process to include two new deliverables,... Read Now About
ArticleStrategy Sessions: Developing Your Link Building Strategy by Adam Rightor on March 23, 2015In this installment of Strategy Sessions, Lauren and I discuss why referrals matter to your website’s search engine optimization plan, and... Read Now About
ArticleDealing with Accountability and Complexity in Agency Marketing by Mark O’Brien on March 20, 2015This week, Chris and I discuss the ideas of marketers holding themselves accountable to the firms they serve and being... Read Now About
ArticleVideo: Don’t Miss Out on the Newfangled Seminar by Lauren McGaha on March 18, 2015Last month, Mark, Chris, Chris and I spent some time at Fearrington Village, visiting all of the various facilities we’ll use... Read Now About
ArticleCRMConnecting Salesforce and QuickBooks with oAuth by Dave Mello on March 16, 2015We were recently challenged with implementing a connection between Salesforce and the QuickBooks Online API. Specifically, we were interested in... Read Now About