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ArticleEmail MarketingEmail Marketing Frequency Best Practices 2019 by Eric Debrah on October 21, 2019How often should you be emailing your marketing list for optimal performance? Read Now About
PodcastContent StrategyWhy Is It so Hard for Marketing Firms to Market Themselves? by Mark O'Brien on October 17, 2019Why Experts Forget to Apply Their Expertise to Themselves Every expert is familiar with the cobbler’s children — how they... Listen Now About
ArticleMaximizing Inbox Placement When Sending to Cold Lists: A Step-by-Step Guide by Eric Debrah on October 15, 2019Today it’s harder than ever for your marketing emails to land in intended recipients’ inboxes. Inbox placement is based on... Read Now About
ArticleEmail MarketingWhat you Need to Know about Email Compliance in 2019 and Beyond by Miranda Bartreau-Murray on October 1, 2019A lot of recent content has been devoted to email consent, privacy considerations, and data collection. While the first anti-spam... Read Now About
PodcastEmail is not dead! by Christopher Butler, Lauren McGaha and Scott Harris on September 26, 2019Email is the Only Channel You Can Own That’s what Scott Harris tells his clients before giving them a master... Listen Now About
ArticleEmail MarketingHow to Get More Email Sign Ups by Holly Fong on September 23, 2019Building a marketing list is often more difficult than actually implementing an email marketing strategy. By following a few guidelines, you can use your website to generate quality leads helping fuel growth of your marketing list... Read Now About
ArticleEmail MarketingProgressive Profiling and Smart CTA Best Practices by Holly Fong on September 16, 2019Newfangled has been utilizing progressive profiling and smart calls to action (CTAs) for a number of years now, and we are still advocating for these features today. However, in that time, some of our recommendations have changed... Read Now About
ArticleThis is Exactly how to Turn Prospects Into Clients by Mark O'Brien on September 3, 2019“Everyone is buying, the only variable is time.” Blair Enns Like so many things Blair says, this is an extreme... Read Now About
PodcastContent StrategyThe Complexity of the Content Landscape by Christopher Butler and Lauren McGaha on August 20, 2019Content Strategy Beyond Blogging Putting content to work for you is more than just setting up a blog and writing... Listen Now About
PodcastLaunching and Promoting Your Podcast: Marcus dePaula Shares His Secrets by Christopher Butler and Mark O'Brien on July 13, 2019Is there an SEO of Podcasting? OK, so you’ve got your idea, format, recording set up, scripts, and first episodes... Listen Now About
