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ArticleThe Talk Bubble is About to Pop, Part 2 by Mark O’Brien on July 26, 2010 I've been on vacation, so instead of having our typical 8 a.m. conversations over coffee in the office lounge, Chris and I have been keeping up over the phone. During a call last week Chris said something that really caught my attention. We were talking about the glut of advisors and the lack of doers these days and he said "the talk bubble is about to pop." This quote really caught me, and we thought it might be fun to write a pair of blog posts about our thoughts on this topic--so here's my take. Read Now About
ArticleWhat I’ve Learned (or, the Longest Post Evar) by Sarah Dooley on July 23, 2010Getting ready to leave Newfangled, I've spent a lot of time thinking about what the past couple of years have brought. Here's some of what I've learned through the daily work of being a project manager... Read Now About
ArticleSEO Quick Tips by Chris Creech on July 21, 2010A question we hear from clients quite often here at Newfangled is “How do I get my site to rank... Read Now About
ArticleProspect Experience DesignDesign 101: White Space is Not Empty Space by Justin Kerr on July 20, 2010White space is not "empty" space, nor is it necessarily white. It is the unmarked area between elements on a page and is a critical component in good design. White space serves an important purpose; ignoring it can not only yield some unattractive visual results but also hinder content comprehension. Read Now About
ArticleProspect Experience DesignA Conversation with Information Designer Michael Babwahsingh by Christopher Butler on July 16, 2010 Inspired by a Core77 Wiretap that I read back in March, I suggested that my friend Michael Babwahsingh, Information Designer at Humantific, and I record one of our Saturday Skype chats and see if any of it was blog worthy... Here is the result: a long(ish) conversation about design, travel, the human-technology adventure, and much more... Read Now About
ArticleYour Content’s Qualitative Value by Sarah Dooley on July 16, 2010My last couple of posts looked at several quantitative ways you can assess your content's value. But in some cases, and for some kinds of content in particular, the full story of value can go beyond just the numbers. This post focuses on a few more qualitative indicators of what your content is accomplishing: commenting, sharing via social media, and other forms of feedback from individuals. In the process, I also pause to talk a little more about what "value" for your content actually means. Read Now About
WebinarWeb Strategy for Designers by Mark O’Brien on July 14, 2010This webinar will be a review of some of the elements of web development that designers often wish they knew more about. We'll be covering the basics of SEO, Information Architecture, Mobile site development, and site conversions and tracking. Access Now About
ArticleWhat’s Lost (and Gained) From Print to Web to Tablet by Christopher Butler on July 13, 2010 In this month's newsletter, I made a few passing references to how a simplified user interface can enable better concentration on written content. I've been thinking a lot about how reading and writing are being shaped by technology Read Now About
EventREBRAND 2011 Jury published on July 12, 2010Chris Butler was named one of the judges for the 2011 REBRAND 100 awards... Read Now About
ArticleBeyond Bounce Rate: Exits and Time on Page by Sarah Dooley on July 12, 2010In my last post, I talked about how you can figure out what's really going on with the bounce rate for specific pages on your site. But bounce rate isn't the only indicator of a page's value; there are other factors that provide just as much insight into its overall health. In this post, I'll look at two of those beyond-bounce-rate metrics: exit rate and time on page. The key difference here is that, unlike bounce rate, these metrics are not equally useful for all types of pages; you'll need to decide case-by-case how much they matter for each individual piece of content. Here are some thoughts on when exit rate and time on page matter and how to look at them. Read Now About
