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Podcast

Should Your Website Have an "About You" Page?

a Podcast hosted by Christopher Butler, Mark O'Brien and Lauren O'Brien on August 30, 2018

...Someone told me to do that and it didn’t carry value in my view- Chris Butler: He should have been like, don’t’even bother with the people who you don’t’understand their anatomy yet, just stick with your own team,...

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Building Your Firm on Salesforce

a Podcast hosted by Mark O'Brien, Christopher Butler and Lauren O'Brien on August 3, 2017

...Lauren Siler: Yeah. Chris Butler: A lot of people don’t’believe that exists. That’s awesome. Mark O’Brien: Right, it’s true. Yeah, they don’t’know it’s possible. Chris Butler: That’s right. How about you, Mark? Mark O’Brien: My favorite thing is...

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Podcast

Why You Should Stick to The Plan And Why You Don't

a Podcast hosted by Lauren O'Brien, Christopher Butler and Mark O'Brien on October 26, 2017

https://soundcloud.com/newfangled-agency-marketing-matters/season-2-episode-20-why-you-should-stick-to-the-plan-and-why-you-donts-jnjNC Transcript Chris Butler: Welcome to the Agency Marketing Matters Podcast. I’m Chris Butler. Lauren Siler: I’m Lauren Siler. Mark O’Brien: And I’m Mark O’Brien. Chris Butler: And this is Newfangled’s flagship podcast, which is something I can say now...

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Content Strategy

The Top Three Marketing Ideas We Can't Shake Right Now

a Podcast hosted by Christopher Butler, Mark O'Brien and Lauren O'Brien on May 9, 2019

...for you, and you don’t’even know how to explain them, you can hit us up at podcasts@newfangled2020.wpengine.com. Mark O’Brien: Great. Well, thanks, you two. It was fun. Chris Butler: Yeah, it was. Thank you. Lauren McGaha: Thanks for listening....

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Podcast

The Pursuit of Truth

a Podcast hosted by Christopher Butler and Mark O'Brien on December 5, 2019

...you by Newfangled, a digital marketing consultancy focused on empowering experts to do better digital marketing. You can learn more about Newfangled’s digital marketing method at Newfangled.com. Mark O’Brien: Let’s get into something else that you’d mentioned in the prep,...

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Podcast

Making Time For Your Marketing

a Podcast hosted by Christopher Butler, Mark O'Brien and Lauren O'Brien on April 13, 2017

...don’t’think that anybody doubts that marketing works and that they need to invest in it, but – Mark O’Brien: It’d be really weird if an agency doubted marketing. Lauren Siler: Yeah, that’s true. That’d be strange. Mark O’Brien: That’d...

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Relief in Focus: An Expert Firm's CEO Discusses the Positioning and Marketing Platform Connection

a Podcast hosted by Christopher Butler, Mark O'Brien and Lauren O'Brien on January 17, 2019

...Sometimes you know I don’t’know if I can give you an exact topic, but what I can say the characteristics of it are that it’s technical in nature. Like we’re not talking … We don’t’have articles that are...

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Article

Prospect Experience Design

The Permanent Transition

an Article written by Christopher Butler on November 19, 2014

...as thinking of the sewer system in terms of manhole covers. But we don’t’just build websites anymore because we’re NOT interested in the manhole covers. We’re interested in what’s beneath them. And if you’ll forgive me pushing the metaphor...

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Article

Content Strategy

We Don't'Build Websites Anymore

an Article written by Christopher Butler on September 10, 2013

...flow of information from a variety of systems through our platform. The title of this piece isn’t hyperbole. We don’t’build websites anymore. We build information logistics platforms for marketing and e-commerce. That’s our future, and, I believe, yours too....

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Podcast

Content Strategy

SEO - What's Changed and What's the Same

a Podcast hosted by Christopher Butler, Mark O'Brien and Lauren O'Brien on May 25, 2017

...always, we’re really only talking about Google. We don’t’care at all about any other search engines. We don’t’ Some people do, but we don’t’ The truth is, and as soon as I said nothing’s changed about SEO since 1999,...

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