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Relief in Focus: An Expert Firm's CEO Discusses the Positioning and Marketing Platform Connection

a Podcast hosted by Christopher Butler, Mark O'Brien and Lauren O'Brien on January 17, 2019

...Expert Marketing Matters, Sara Bacon, CEO of Command C, joins Mark, Chris and Lauren for a conversation on how she has lead her firm into a new focus for a new kind of client. You can listen to the episode...

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Building Your Firm on Salesforce

a Podcast hosted by Mark O'Brien, Christopher Butler and Lauren O'Brien on August 3, 2017

https://soundcloud.com/newfangled-agency-marketing-matters/season-2-episode-15-building-your-firm-on-salesforce/s-DN66R Transcript Chris Butler: Welcome to the Agency Marketing Matters podcast. I’m Chris Butler. Lauren Siler: I’m Lauren Siler. Mark O’Brien: And I’m Mark O’Brien. Chris Butler: And we’re gathered here today in the back of the Newfangled headquarters. We’re...

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The Anatomy of A Great Agency Website

a Podcast hosted by Christopher Butler, Mark O'Brien and Lauren O'Brien on February 16, 2017

https://soundcloud.com/newfangled-agency-marketing-matters/season-2-episode-3-the-anatomy-of-a-great-agency/s-2AWUF Chris Butler: Hello and welcome to the Newfangled Agency Marketing Matters podcast. I’m Chris Butler. Lauren Siler: I’m Lauren Siler. Mark O’Brien: I’m Mark O’Brien. Chris Butler: We get together every couple of weeks just to talk about digital...

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Content Strategy

How to Write Better Case Studies

a Podcast hosted by Christopher Butler, Mark O'Brien and Lauren O'Brien on February 2, 2017

https://soundcloud.com/newfangled-agency-marketing-matters/season-2-episode-2-how-to-write-better-case-studies/s-oMKmR Chris Butler: Hello, and welcome to Newfangled’s Agency Marketing Matters podcast. This is actually episode 12. I’m Chris Butler. Lauren Siler: I’m Lauren Siler. Mark O’Brien: And I’m Mark O’Brien. Chris Butler: And we get together every couple of...

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Developing a New B2B Marketing Perspective

a Podcast hosted by Mark O'Brien on February 26, 2020

...can read a full transcript below. Episode Transcript Mark O’Brien: Hello and welcome to Expert Marketing Matters. This is Mark O’Brien. I’m the CEO of Newfangled and today I am joined by Josh Albert from Godfrey. Josh, you are the...

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Agency Marketing Matters, Episode 10: Tell Them What You Do and What To Do

a Podcast hosted by Christopher Butler, Mark O'Brien and Lauren O'Brien on December 8, 2016

...you are joining us. My name is Lauren Siler. I am the Director of Marketing here at Newfangled. Chris Butler: I am Chris Butler. I am the COO of Newfangled. Mark O’Brien: I am Mark O’Brien. I am the CEO...

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Content Strategy

A New Way to Create Content

a Podcast hosted by Christopher Butler, Mark O'Brien and Lauren O'Brien on April 26, 2018

...you wrote a white paper about engagement styles. Cake, I suppose, could be an engagement style if you’re that kind of guy, Mark. Lauren: If you’re Mark. Chris: If you’re Mark. Mark and Eric, and Chris. If I had received...

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Content Strategy

The State of Content Marketing in 2020

a Podcast hosted by Lauren O'Brien and Mark O'Brien on January 30, 2020

...day one of the event. Lauren McGaha: Yeah, it’s February 6th at &:30/ Mark O’Brien: Great. In New Orleans. It’ll be wonderful. Lauren McGaha: Yeah, really looking forward to it. Mark O’Brien: Well, thanks a lot. This was fun. Lauren...

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Content Strategy

SEO - What's Changed and What's the Same

a Podcast hosted by Christopher Butler, Mark O'Brien and Lauren O'Brien on May 25, 2017

https://soundcloud.com/newfangled-agency-marketing-matters/agency-marketing-matters-season-2-episode-10-seo-whats-changed-and-whats-the-same/s-FvwbA   Transcript Chris Butler: Hello and welcome to the Newfangled Agency Marketing Matters podcast. I’m Chris Butler. Lauren Siler: I’m Lauren Siler. Mark O’Brien: And I’m Mark O’Brien. Chris Butler: And this is season two, episode 10, and we’re...

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Are Good Design and Good Marketing at Odds?

a Podcast hosted by Christopher Butler and Mark O'Brien on June 7, 2018

...Mark O’Brien: Yeah but they don’t oppose each other. Chris Butler: No, not at all. Mark O’Brien: There-there all the same path. Chris Butler: Mm-hmm (affirmative) Mark O’Brien: They-they actually support each other. Chris Butler: Right. Mark O’Brien: I think...

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