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The Importance of Recurring Revenue

a Podcast hosted by Christopher Butler, Mark O'Brien and Lauren O'Brien on July 19, 2018

...Chris Butler: So. Mark O’Brien: Recurring revenue. Chris Butler: So yeah, recurring revenue. We wanted to talk about how to make money better, more. Lauren McGaha: Longer. Chris Butler: Longer. Mark O’Brien: More reliable. Chris Butler: Better, faster, reliably. Mark...

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Content Strategy

How to Nurture a Purchased Email List

a Podcast hosted by Lauren O'Brien on March 27, 2018

Transcript Lauren: Welcome to Consider This. I’m Lauren McGaha. Holly: I’m Holly Fong. Lauren: Hey, Holly. Holly: Hey, Lauren. Hey, have you noticed at some podcasts at the end of it they said, “I’ve been like Holly Fong,” for example?...

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The Do's and Don'ts of Gated Content

a Podcast hosted by Lauren O'Brien, Mark O'Brien and Christopher Butler on May 11, 2017

https://soundcloud.com/newfangled-agency-marketing-matters/season-2-episode-9-the-dos-and-donts-of-gated-content/s-0ckfR Transcript Chris Butler: Welcome to the Newfangled Agency Marketing Matters Podcast. I’m Chris Butler. Lauren Siler: I’m Lauren Siler Mark O’Brien: And I’m Mark O’Brien. Chris Butler: And this is Season 2, Episode 9, not that anyone’s counting. I...

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Content Strategy

Proofreaders Versus Editors

a Podcast hosted by Lauren O'Brien on April 16, 2018

...Is this written correctly? Or if they’re proofreading, essentially. Lauren McGaha: Yeah. Grammatically correct. Holly Fong: Yeah. Lauren McGaha: The word you’re looking for there. Holly Fong: Can’t speak today. Versus- Lauren McGaha: But everything else has been total brilliance....

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Content Strategy

The State of Content Marketing in 2020

a Podcast hosted by Lauren O'Brien and Mark O'Brien on January 30, 2020

...Hello and welcome to expert marketing matters. This is Mark O’Brien. Lauren McGaha: I’m Lauren McGaha. Mark O’Brien: And, Lauren next week you have a pretty major event coming up. Can you tell us what that is? Lauren McGaha: I...

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Understanding the Unique Abilities of Each Employee

a Podcast hosted by Christopher Butler, Mark O'Brien and Lauren O'Brien on November 8, 2019

...Marketing Matters. I’m Chris Butler. Lauren McGaha: I’m Lauren McGaha. Mark O’Brien: And I’m Mark O’Brien. Chris Butler: So, guys, it’s actually been a while since we’ve recorded, the three of us anyway. Mark O’Brien: Right. Chris Butler: Last couple...

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Consider This Season 1, Episode 4: Our Predictions for Content Marketing in 2018

a Podcast hosted by Lauren O'Brien on January 11, 2018

...too because video takes a lot more production than podcasting in some ways and a lot of people aren’t necessarily great on camera like Lauren. I’m great on camera but Lauren is not good on camera. Lauren Siler: I don’t...

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Content Strategy

How to Prioritize Social Media in Your Content Plan

a Podcast hosted by Lauren O'Brien on February 28, 2018

Transcript Lauren Siler: Welcome to Consider This. I’m Lauren Siler. Holly Fong: And I’m Holly Fong. Lauren Siler: Today I am excited about the topic at hand, because it’s something that we get asked about a lot, but we actually...

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On Not Giving It All Away

a Podcast hosted by Christopher Butler and Lauren O'Brien on June 8, 2017

https://soundcloud.com/newfangled-agency-marketing-matters/season-2-episode-11-on-not-giving-it-all-away/s-TR6A3 Transcript Chris Butler: Welcome to the Newfangled Agency Marketing Matters podcast! I’m Chris Butler. Lauren Siler: I’m Lauren Siler. Julia Vanderput: I’m Julia Vanderput. Chris Butler: And this is episode 11 and also the podcast debut of Julia Vanderput,...

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Consider This

a Podcast hosted by Lauren O'Brien and Christopher Butler on November 9, 2017

https://soundcloud.com/newfangled-agency-marketing-matters/season-2-episode-21-consider-this/s-eh7jD Transcript Chris Butler: Welcome to the Agency Marketing Matters podcast. I’m Chris Butler. Lauren Siler: And I’m Lauren Siler. Chris Butler: And today we actually have a special edition of the podcast. We’re not going to be doing a...

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