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Article

Justin Kerr's 10 Year Anniversary

an Article written by Mark O’Brien on September 2, 2010

Justin Kerr, Newfangled’s Creative Director, just celebrated his 10th anniversary with the us in August. Justin and I started around the same time, so I’ve always felt that we were in the same Newfangled “class,” so to speak.  Justin is...

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Article

"Invisible" Wisdom, Part 1

an Article published on June 21, 2010

...this idea. Newfangled is constantly creating new content on its website by posting blogs and writing newsletters to engage and educate readers. This will increase the familiarity of the Newfangled brand and hopefully, when someone decides they need to build...

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Article

SEO Friendly Site Images

an Article published on January 14, 2009

...rule of optimizing your site’s images for SEO is use of the alt attribute. This is dirt simple, but if you do a view source on any site it’s astounding how often this is ignored. To Newfangled CMS users, this...

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Article

Week 745

an Article written by Christopher Butler on March 8, 2010

...and headed into Chapel Hill to have lunch at Buns to mark Jillian’s 1-year anniversary at Newfangled–I can’t believe it’s already been a whole year! The remainder of the day included a few highlights: an ongoing conversation about ChatRoulette, my...

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Podcast

The Pros and Cons of Personalization

a Podcast hosted by Christopher Butler and Dave Mello on October 12, 2017

https://soundcloud.com/newfangled-agency-marketing-matters/season-2-episode-19-the-pros-and-cons-of-personalization Transcript Chris Butler: Welcome to the Newfangled Agency Marketing Matters Podcast, I’m Chris Butler. Dave Mello: And I’m David Mello. Chris Butler: And this is Dave’s first time on the podcast. Dave Mello: I know, it’s very exciting. Chris...

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Article

Content Strategy

Our Mobile Architecture Explained

an Article written by Dave Mello on June 9, 2010

...rules to be tied to a list of sub-domains (www.newfangled.com, for instance, or m.newfangled.com). For instance, if we see that you are visiting the site on an iphone, and you are trying to view a page that has a mobile...

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Podcast

What Does Lead Nurturing Really Mean

a Podcast hosted by Christopher Butler and Lauren O'Brien on August 31, 2017

https://soundcloud.com/newfangled-agency-marketing-matters/season-2-episode-17-what-does-lead-nurturing-really-mean/s-DjKbe Transcript Chris Butler: Welcome to the Newfangled Agency Marketing Matters Podcast. I’m Chris Butler. Lauren Siler: I’m Lauren Siler. Holly Fong: I’m Holly Fong. Chris Butler: Holly, this is your first time on the podcast. Welcome to the table....

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Article

Prospect Experience Design

Moving to Modular

an Article written by Christopher Butler on November 4, 2014

...basic, one-size-fits-all page template that can be used for “anything.” Typically adding and naming a page like this is just one click away in a CMS, but then you have hours of fussing with a WYSIWYG tool to look forward...

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Publication

Moving to Modular

a Publication written by Christopher Butler on September 1, 2014

...system — a single composition. Throughout its creation, benchmarking could quite literally happen by looking at a snapshot of the page, or the page itself. But the entire point of a modular content system is that it enables creative flexibility...

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Article

Prospect Experience Design

Focusing on Design

an Article published on May 13, 2011

...be doing as they await the first round of layouts. At Newfangled, we usually create mood boards before showing the client page layouts. A mood board is a loose collection of color, images, type and other design elements that provide...

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