Article
Email Marketing
Browser Consistency and Popularity
...the right is taken from a Newfangled site that is currently in development. The top line is from Internet Explorer; the bottom is from Firefox. They are both taken from the exact same spot on the exact same site with...
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Welcome to my Blog!
Hello there. I’m Jillian. I’m the newest member of the Newfangled team. I came aboard in early March as a Project Manager Assistant, working with PM Steve. A little bit about me… Born and raised in the NW Chicago suburbs...
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Prospect Experience Design
Partnering with Justin Kerr Design
...design partner, Justin Kerr Design. Justin worked for Newfangled for sixteen years and distinguished himself in that time as the best web designer any of us had ever worked with. He understands interaction design and simplicity better than anyone I...
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Careers
Newfangled is a digital marketing consultancy for firms that are differentiated by their expertise. We give our clients the strategy, technology, and habits they need to take control of their future by owning their marketing. We’re always looking for people...
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Webinar
Content Strategy
Newfangled Webinar Roundtable: The Three Growth Stages of Committing to Marketing
Tune in for great insights from the folks who have dedicated themselves to implementing better habits and transforming their marketing systems....
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Paid Media
Reevaluating Expectations Around Marketing Results
...other part of the process as much as you’d like, at your own risk. But Newfangled is in the results business, and the results business doesn’t work that way. We’ve been focusing on the discipline of results-based marketing for creative...
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Win Without Pitching Webinars
Blair Enns, one of Newfangled’s mentors, has an excellent two part webinar series coming up that I’d recommend to any agency that is interested in sharpening their positioning in order to increase their sales close rate. “Positioning Your Firm, Part...
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Content Strategy
Why We Ask Our Clients So Many Questions
...cycle • Develop a profile of your prospects that allows you to intelligently nurture them These sorts of goals are squarely within Newfangled’s wheelhouse, and what we’re looking to do is match our expertise with the knowledge that you’re bringing...
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Email Marketing
Progressive Profiling and Smart CTA Best Practices
Newfangled has been utilizing and preaching progressive profiling and smart calls to action (CTAs) for a number of years now, and we are still advocating for these features today. However, in that time, some of our recommendations have changed. In...
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