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Article

Prospect Experience Design

How Long Does the Typical Agency Website Last?

an Article written by Mark O’Brien on May 30, 2014

...technology. By the five-year mark, you can bet that you’ll be ready to rebuild so you can take advantage of the latest web and digital marketing technology. 2. The Pace of Change in Web Design Web design conventions change quickly...

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Article

How to Use Twitter well

an Article published on March 6, 2009

We’ve had a healthy debate at the Newfangled lunch table for several months now about the value of Twitter. I’ve been an advocate for Twitter while Mark and Chris (like many people) are not big fans. I signed up for...

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Article

Email Marketing

Marketing Automation Takeaways from Dreamforce

an Article published on December 9, 2013

I was fortunate enough to spend the better part of a week in San Francisco at the annual Dreamforce conference put on by Salesforce. In our latest newsletter, Mark outlines some of the reasons why we go (and why you...

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Podcast

Content Strategy

Biz Dev During a Pandemic: How to do Fewer Things Better

a Podcast hosted by Mark O'Brien on October 21, 2021

...M3 Design began working on their content marketing in early 2019, giving them nearly a year with Newfangled prior to the shut down of 2020. “I think early 2019 we started creating content. And then the pandemic hit early in...

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Webinar

The State of Digital Marketing for Small Agencies

hosted by Mark O’Brien on August 8, 2012

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This webinar was the first live review of the combined Newfangled, ReCourses, and Win Without Pitching survey on “The State of Digital Marketing for Small Agencies.” Join Blair Enns, David Baker, and Mark O’Brien as they team up to offer...

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Event

HOW Design Live 2013

an Event published on June 24, 2013

Newfangled was well represented at the 2013 How Design Live event. Chris Butler presented a session titled “How Websites Are Built” as part of the How Design Conference, and Mark O’Brien presented “The Conversion-Focused Website” as part of the Creative...

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Event

HOW Design Live 2011

an Event published on June 22, 2011

Mark O’Brien, president of Newfangled, will be speaking at the 2011 HOW Design Conference in Chicago on June 26th, 2011. His session, Lead Generation 101: How to Make Your Site into a Business-Generating Machine, will be from 2-3:15pm....

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Article

The Benefits of a Coordinated Project, Schedule, and Billing System

an Article published on August 1, 2008

...on which the tool rests is our process. In March, Mark wrote about our project anatomy, noting that it is what holds us accountable to our process while still allowing for growth. We started by printing it out on paper-...

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Podcast

Content Strategy

Expert Content Alone Is Not Enough to Generate New Business

a Podcast hosted by Mark O'Brien on May 20, 2021

...Lehman, COO of Zencos https://www.youtube.com/watch?v=EksaMA1HUY8 In this episode Mark invites Fritz Lehman, COO of Zencos, to dive into the hurdles & successes of their last two years of working with Newfangled. In this discussion, you will learn about: Why a...

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Podcast

Content Strategy

The Most Common Obstacles of Expertise Marketing & the Proven Formula For Getting Started

a Podcast hosted by Mark O'Brien on April 23, 2021

...that. What they don’t always come in with is the experience of consistently putting that on the record. So that’s where we come in.” https://www.youtube.com/watch?v=cItX9jDYF78&t=2s In this episode, Mark speaks with Newfangled Content Coach Jeremy Wingle about the three most...

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