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Podcast

Email is not dead!

a Podcast hosted by Christopher Butler and Lauren O'Brien on September 26, 2019
...Marketing Matters. I’m Chris Butler. Lauren McGaha: I’m Lauren McGaha. Scott Harris: I’m Scott Harris. Chris Butler: So Scott, this is your first time on the show. Welcome. Scott Harris: Thank you. It’s great to be here. Chris Butler: Maybe...
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Podcast

Making Time For Your Marketing

a Podcast hosted by Christopher Butler, Mark O'Brien and Lauren O'Brien on April 13, 2017
https://soundcloud.com/newfangled-agency-marketing-matters/season-2-episode-7-making-time-for-your-marketing Transcript Chris Butler: Welcome to the Agency Marketing Matters Podcast. I’m Chris Butler. Lauren Siler: I’m Lauren Siler. Mark O’Brien: And I’m Mark O’Brien. Chris Butler: And we’re gathering together for the eighth episode of season two to talk...
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Article
Prospect Experience Design

Designing for Attention

an Article written by Christopher Butler on August 31, 2010
...at the wrong time or place, or we ask readers to break their concentration to click on to a new page in order to continue—then we will ultimately fail to accomplish that which we’ve created the page itself to do....
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Article

How to Use Google Analytics

an Article written by Christopher Butler on September 25, 2012
...and I think this simple statement will help us with that:   Data does nothing by itself. — Christopher Butler (@chrbutler) September 13, 2012   Yep, I tweeted it. KA-POW! We’ve got to step way back and think about what...
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Podcast

Building Your Firm on Salesforce

a Podcast hosted by Mark O'Brien, Christopher Butler and Lauren O'Brien on August 3, 2017
https://soundcloud.com/newfangled-agency-marketing-matters/season-2-episode-15-building-your-firm-on-salesforce/s-DN66R Transcript Chris Butler: Welcome to the Agency Marketing Matters podcast. I’m Chris Butler. Lauren Siler: I’m Lauren Siler. Mark O’Brien: And I’m Mark O’Brien. Chris Butler: And we’re gathered here today in the back of the Newfangled headquarters. We’re...
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Podcast

Marketing Plus Sales Equals the Right Message

a Podcast hosted by Christopher Butler, Mark O'Brien and Lauren O'Brien on April 27, 2017
https://soundcloud.com/newfangled-agency-marketing-matters/season-2-episode-8-marketing-plus-sales-equals-the-right-message/s-1pfCQ Transcript Chris Butler: Welcome to The Agency Marketing Matters podcast. I’m Chris Butler. Lauren Siler: I’m Lauren Siler. Mark O’Brien: And I’m Mark O’Brien. Chris Butler: This is episode eight of season two, not that that matters. We’re getting...
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Podcast

Advice For Better Content Ideation

a Podcast hosted by Christopher Butler and Lauren O'Brien on June 22, 2017
https://soundcloud.com/newfangled-agency-marketing-matters/season-2-episode-12-advice-for-better-content-ideation/s-PjLbX Transcript Chris Butler: Welcome to the Agency Marketing Matters podcast. I’m Chris Butler. Lauren Siler: I’m Lauren Siler. Julia Vanderput: I’m Julia Vanderput. Chris Butler: This is episode 12 of the podcast in season two. A return from Julia...
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Page

How to Create a Content Strategy

a Page published on September 26, 2019
...our podcast episode about it. SEO and Your Content Strategy As every experienced content marketing professional understands, SEO is a critical factor that influences the success of the content published to your website. Optimizing your content so it’s discoverable online...
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Article
Prospect Experience Design

Steps for Top Content page review

an Article published on April 21, 2011
...visited. Entrance Sources ranks the sites that users came to this page from, and keywords used per page are also visible here. You can quickly form a general picture of a page’s traffic by using these dropdowns, along these lines:...
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