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ArticleEmail MarketingSelecting a Marketing Automation Platform by Chris Creech on June 9, 2015Choosing a marketing automation vendor can be a very difficult decision: There are lots of vendors to choose from, and many variables that need to be considered. At the Newfangled Seminar, we took an objective look at six of the top providers of marketing automation software. Read Now About
ArticleStrategy Sessions: Advanced Keyword Research by Adam Rightor on June 1, 2015In this installment of Strategy Sessions, Lauren and I discuss advanced keyword research strategies that will strengthen your content marketing plan... Read Now About
ArticleProspect Experience DesignWe Always Start Now… by Christopher Butler on May 26, 2015I wrote the Interaction column for the Spring, 2015 issue of PRINT magazine, which was a true honor because this... Read Now About
ArticleEmail MarketingThe Newfangled Difference by Holly Fong on May 20, 2015At my past job, I was in charge of researching and evaluating marketing automation software and vendors. I looked into... Read Now About
ArticleStrategy Sessions: Understanding Anti-Spam Laws CAN-SPAM and CASL by Lauren McGaha on May 18, 2015In this installment of Strategy Sessions, Adam and I dig into the specifics of two important anti-spam laws: the CAN-SPAM... Read Now About
ArticleCRM3 Valuable Salesforce Features You Should Be Using by Lindsey Barlow on May 13, 2015Using and administering Salesforce should never be a slog. Be sure you’re using the three Salesforce features below to make the... Read Now About
ArticleHow “Doing it Wrong” Became “Getting it Right”: A Note on the Newfangled Seminar by Lauren McGaha on May 6, 2015Walking into the cocktail party after the first full day of the inaugural Newfangled Seminar was quite an experience. Day... Read Now About
ArticleProspect Experience DesignA Closer Look at the Visual Inventory, Part 2 by Justin Kerr on April 28, 2015In my last post, I introduced one of Newfangled’s design deliverables, the Visual Inventory, a catalyst for conversation about the client’s... Read Now About
ArticlePut Me in, Coach: The Newfangled Marketing Method by Holly Fong on April 23, 2015I still remember the first time I heard of content strategy. Having no idea what it was, naturally, I turned... Read Now About
ArticleCRMStrategy Sessions: Which Salesforce Edition is Right For You? by Lauren McGaha on April 14, 2015In this video, Chris and I discuss which Salesforce editions will integrate best with Act-On, our most highly recommended marketing... Read Now About