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Careers

a Page published on September 1, 2016

Newfangled is a digital marketing consultancy for firms that are differentiated by their expertise. We give our clients the strategy, technology, and habits they need to take control of their future by owning their marketing. We’re always looking for people...

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Article

The Case for Pursuing Webinars Before Starting Your Podcast

an Article published on January 30, 2017

...lot simpler than writing an article about it. But pulling off a webinar and pulling off a podcast are two entirely different animals. We’ve been creating webinars for years and have recently launched the Newfangled Podcast. And it has surprised...

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Webinar

Content Strategy

Newfangled Webinar Roundtable: The Three Growth Stages of Committing to Marketing

hosted by Mark O’Brien on April 18, 2018

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Tune in for great insights from the folks who have dedicated themselves to implementing better habits and transforming their marketing systems....

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Article

Paid Media

Reevaluating Expectations Around Marketing Results

an Article written by Mark O'Brien on January 5, 2021

...other part of the process as much as you’d like, at your own risk. But Newfangled is in the results business, and the results business doesn’t work that way. We’ve been focusing on the discipline of results-based marketing for creative...

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Article

Content Strategy

Your Concerns About Outsourcing Content Are Valid. Here's Why You Should Do it Anyway.

an Article written by Tema Flanagan on June 15, 2021

...compelling thought leadership content for a diverse roster of clients representing a broad range of industries, niches, perspectives, and voices. Here’s how. Ghostwriting the Newfangled Way The first thing you need to know is that our writers are embedded within...

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Article

Email Marketing

Progressive Profiling and Smart CTA Best Practices

an Article published on September 16, 2019

Newfangled has been utilizing and preaching progressive profiling and smart calls to action (CTAs) for a number of years now, and we are still advocating for these features today. However, in that time, some of our recommendations have changed. In...

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Article

Win Without Pitching Webinars

an Article written by Mark O’Brien on June 2, 2009

Blair Enns, one of Newfangled’s mentors, has an excellent two part webinar series coming up that I’d recommend to any agency that is interested in sharpening their positioning in order to increase their sales close rate. “Positioning Your Firm, Part...

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Digital Marketing Insightsfrom Newfangled

a Page published on July 1, 2014

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Article

CRM

Email Tips (or, How to Stay Friends When Communicating By Machine)

an Article written by Lauren Clarke on October 19, 2012

There are lots of resources at our disposal when it comes to facilitating and managing communication during the web development process. At Newfangled, we’ve experimented with and researched several tools on the market and even developed our own software to...

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Article

The Right Fit

an Article written by Mark O’Brien on December 8, 2009

...endure the charmingly masochistic life it demanded (praise be to great cooks everywhere). I had to face facts. Career-wise, food wasn’t the right fit. Not long after, I offered myself as a free intern to Newfangled, and the rest is...

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