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How to Create a Content Strategy

a Page published on September 26, 2019

...align with your business’s areas of expertise (we call these Messaging Areas of Focus), and will only write on subjects that fall squarely within that intersection. An example is this content you’re reading on Newfangled’s site right now. This content,...

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Article

Strategy Sessions: How much content should you post to your website each month?

an Article written by Lauren O’Brien on January 15, 2015

As Strategists at Newfangled, we get to spend a lot of our day talking to really smart people who ask really insightful, thoughtful questions on a regular basis. Call it a perk of the job. Today, we launch a new...

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Email Marketing

Selecting a Marketing Automation Platform

an Article published on June 9, 2015

It’s been about six weeks since we drove home from the Fearrington Inn. It’s been just enough time to begin reflecting on some of the memorable experiences from the Newfangled Seminar that I feel lucky to have been a part...

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Article

The Two Things About Scheduling

an Article published on July 5, 2011

Recently we’ve started a series of posts applying The Two Things question to some of the topics we deal with on a daily basis at Newfangled. Make sure to check out Chris Butler’s The Two Things About Website Measurement, Chris Creech’s...

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Event

The Newfangled Seminar

an Event published on January 5, 2016

The Newfangled Seminar is an intimate, all-inclusive educational retreat exclusively for agency principals and decision makers. We will spend two days and two nights together, enjoying springtime in the south and learning about and discussing the most current and important...

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Article

Getting to Know George, Newfangled Developer

an Article published on November 5, 2009

...developers are. George Wamichi is one of these and happens to be my deskmate. Lucky Me!! George has been a Newfangled web developer since Feb 2007 and has worked on 20 website projects for Newfangled thus far.  What is your...

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Event

The Newfangled Seminar

an Event published on February 10, 2015

The Newfangled Seminar is an intimate, all-inclusive educational retreat exclusively for agency principals and decision makers. We will spend two days and two nights together, enjoying springtime in the south and learning about and discussing the most current and important...

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Article

How "Doing it Wrong" Became "Getting it Right": A Note on the Newfangled Seminar

an Article written by Lauren O’Brien on May 6, 2015

Walking into the cocktail party after the first full day of the inaugural Newfangled Seminar was quite an experience. Day 1 had an ambitious agenda. In fact, by the cocktail party, we’d already completed eight of our total 11 planned...

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Podcast

Advice For Better Content Ideation

a Podcast hosted by Christopher Butler and Lauren O'Brien on June 22, 2017

https://soundcloud.com/newfangled-agency-marketing-matters/season-2-episode-12-advice-for-better-content-ideation/s-PjLbX Transcript Chris Butler: Welcome to the Agency Marketing Matters podcast. I’m Chris Butler. Lauren Siler: I’m Lauren Siler. Julia Vanderput: I’m Julia Vanderput. Chris Butler: This is episode 12 of the podcast in season two. A return from Julia...

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Article

Editing for the Nonprofessional Editor

an Article published on November 16, 2009

Everybody at Newfangled has a superpower. Mine is baking pies: But if I were going to choose something a little more practical (which goes against the point of a superpower), I would point to my secret identity as a grammar...

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