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Our Experience is Our Data

a Podcast hosted by Christopher Butler and Mark O'Brien on March 1, 2018

...Mark: Have we done it? Chris: What this year? Mark: You and Lauren Clarke had one, just the two of you. Chris: Right, and Dave and I had one. Just the two of us. Mark: Right, yeah. Chris: But you…...

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Content Strategy

What it Takes to Start a Podcast

a Podcast hosted by Christopher Butler, Lauren O'Brien and Mark O'Brien on April 24, 2019

...Lauren McGaha: Yeah. Chris Butler: Yeah. Mark O’Brien: Yeah. Mark O’Brien: Okay, so now the planning, the naming, the positioning, the identifying the audience, the tech, all that stuff. How do we deal with that? Lauren McGaha: First as I...

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Back From Dreamforce And The Future of Marketing Analytics

a Podcast hosted by Mark O'Brien and Christopher Butler on November 20, 2017

https://soundcloud.com/newfangled-agency-marketing-matters/season-2-episode-22-the-future-of-digital-marketing/s-qXyWt Transcript Chris Butler: Welcome to the Newfangled Agency Marketing Matters podcast. I’m Chris Butler. Mark O’Brien: I’m Mark O’Brien. Lindsey Barlow: I’m Lindsey Barlow. Holly Fong: And I’m Holly Fong. Chris Butler: Lindsey, this is your first time on...

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Content Strategy

The Interplay Between Public Speaking and Digital Marketing

a Podcast hosted by Christopher Butler, Mark O'Brien and Lauren O'Brien on March 18, 2019

...or you can read a full transcript below. Episode Transcript Chris Butler: Welcome to expert marketing matters. I’m Chris Butler. Lauren McGaha: I’m Lauren McGaha. Mark O’Brien: And I’m Mark O’Brien. Chris Butler: We just put this logo on our...

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The Importance of Recurring Revenue

a Podcast hosted by Christopher Butler, Mark O'Brien and Lauren O'Brien on July 19, 2018

...Chris Butler: So. Mark O’Brien: Recurring revenue. Chris Butler: So yeah, recurring revenue. We wanted to talk about how to make money better, more. Lauren McGaha: Longer. Chris Butler: Longer. Mark O’Brien: More reliable. Chris Butler: Better, faster, reliably. Mark...

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Form First Design

a Podcast hosted by Christopher Butler, Lauren Clarke and Dave Mello on February 15, 2018

...Marketing Matters, I’m Chris Butler. Lauren: I’m Lauren Clarke. David: And I’m David Mello. Chris Butler: And I’ve got about 80 percent of my voice back, so you’ll just have to roll with me on it. David, Lauren, back to...

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Content Strategy

The Top Three Marketing Ideas We Can't Shake Right Now

a Podcast hosted by Christopher Butler, Mark O'Brien and Lauren O'Brien on May 9, 2019

...read a full transcript below. Episode Transcript Chris Butler: Welcome to Expert Marketing Matters. I’m Chris Butler. Lauren McGaha: I’m Lauren McGaha. Mark O’Brien: And I’m Mark O’Brien. Chris Butler: And we’re going to do something a little bit different...

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The Do's and Don'ts of Gated Content

a Podcast hosted by Lauren O'Brien, Mark O'Brien and Christopher Butler on May 11, 2017

https://soundcloud.com/newfangled-agency-marketing-matters/season-2-episode-9-the-dos-and-donts-of-gated-content/s-0ckfR Transcript Chris Butler: Welcome to the Newfangled Agency Marketing Matters Podcast. I’m Chris Butler. Lauren Siler: I’m Lauren Siler Mark O’Brien: And I’m Mark O’Brien. Chris Butler: And this is Season 2, Episode 9, not that anyone’s counting. I...

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We Want You To Create Webinars

a Podcast hosted by Mark O'Brien, Christopher Butler and Lauren O'Brien on July 20, 2017

https://soundcloud.com/newfangled-agency-marketing-matters/season-2-episode-14-we-want-you-to-create-webinars/s-GZoQQ Transcript Chris Butler: Welcome to the Newfangled Agency Marketing Matters podcast, I’m Chris Butler. Lauren Siler: I’m Lauren Siler. Mark O’Brien: And I’m Mark O’Brien. Chris Butler: And we’re here on a beautiful afternoon in Chapel Hill in the...

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The Current State of Marketing Automation

a Podcast hosted by Christopher Butler and Mark O'Brien on February 1, 2018

...month. Chris Butler: Oh really? Mark O’Brien: Yeah. Chris Butler: They thought it was too much or too little? Holly Fong: They thought it was too many? Mark O’Brien: Way too many. Chris Butler: Too many. Mark O’Brien: Way too...

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