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Week 749

an Article written by Christopher Butler on April 5, 2010

...have Dave, Jim, Steve Brock, Mike, Justin and Mark, who have all been with Newfangled for a decade this year. That’s just amazing to me (I can’t believe I’ll have been here for six years in September…). Days like Thursday...

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Article

Salesforce for Beginners

an Article published on August 4, 2011

Each month at Newfangled we have a peer enrichment session. This month it was my turn to present, so I outlined the basics of Salesforce. Although many of our clients integrate their websites with Salesforce, not many people in our...

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Email Marketing

Marketing Automation Takeaways from Dreamforce

an Article published on December 9, 2013

I was fortunate enough to spend the better part of a week in San Francisco at the annual Dreamforce conference put on by Salesforce. In our latest newsletter, Mark outlines some of the reasons why we go (and why you...

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Webinar

The State of Digital Marketing for Small Agencies

hosted by Mark O’Brien on August 8, 2012

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This webinar was the first live review of the combined Newfangled, ReCourses, and Win Without Pitching survey on “The State of Digital Marketing for Small Agencies.” Join Blair Enns, David Baker, and Mark O’Brien as they team up to offer...

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Article

Prospect Experience Design

How Long Does the Typical Agency Website Last?

an Article written by Mark O’Brien on May 30, 2014

...technology. By the five-year mark, you can bet that you’ll be ready to rebuild so you can take advantage of the latest web and digital marketing technology. 2. The Pace of Change in Web Design Web design conventions change quickly...

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The Benefits of a Coordinated Project, Schedule, and Billing System

an Article published on August 1, 2008

...on which the tool rests is our process. In March, Mark wrote about our project anatomy, noting that it is what holds us accountable to our process while still allowing for growth. We started by printing it out on paper-...

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Podcast

Content Strategy

The Most Common Obstacles of Expertise Marketing & the Proven Formula For Getting Started

a Podcast hosted by Mark O'Brien on April 23, 2021

...that. What they don’t always come in with is the experience of consistently putting that on the record. So that’s where we come in.” https://www.youtube.com/watch?v=cItX9jDYF78&t=2s In this episode, Mark speaks with Newfangled Content Coach Jeremy Wingle about the three most...

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Webinar

Email Deliverability Demystified

Hosted on September 30, 2015

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In this webinar, Mark O’Brien will be discussing email deliverability with Chris Creech, Newfangled’s senior strategist, to learn about sender reputation, list hygiene, and all of the other factors that play a role in having your email delivered....

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Podcast

Content Strategy

Expert Content Alone Is Not Enough to Generate New Business

a Podcast hosted by Mark O'Brien on May 20, 2021

...Lehman, COO of Zencos https://www.youtube.com/watch?v=EksaMA1HUY8 In this episode Mark invites Fritz Lehman, COO of Zencos, to dive into the hurdles & successes of their last two years of working with Newfangled. In this discussion, you will learn about: Why a...

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Article

AdAge in a Recession

an Article written by Christopher Butler on April 22, 2009

I smiled when I saw this graphic on the cover page of AdAge from earlier this month (of course, I only received it in the mail today, along with last week’s and this week’s issues). But I appreciate their honesty,...

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