Deep Knowledge Prospect Experience Design:A Marketer’s Guide Prospect Experience DesignA Marketer’s Guide Begin Your Education on A Marketer’s Guide to a Better Website
Deep Knowledge Email Marketing Strategy: A How to Guide for Expert Firms Email Marketing Strategy A How to Guide for Expert Firms Begin Your Education on A Guide To Outbound Marketing
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ArticleProspect Experience DesignParallax is the New Flash by Page Laubheimer on December 2, 2013Parallax design is the hot new trend, but it's not always a good idea to base your site around it. Parallax can have major implications for SEO, usability, and the conversion rate of your site. Worst of all, Parallax is the single easiest way to make your site look dated in the next 18 months. Read Now About
ArticleDreamforce: The State of Digital Marketing on Planet Earth by Mark O’Brien on November 19, 2013Salesforce's annual Dreamforce conference is the place to be for digital marketers. This month, Mark gives us a recap of what it's like to attend Dreamforce, and why you might want to consider going in 2014. Read Now About
WebinarSalesforce for Beginners by Mark O’Brien on November 13, 2013This webinar will cover everything the small to midsized business needs to know about how to start using Salesforce effectively. Access Now About
ArticleMy Mixbook for 2013 by Christopher Butler on November 13, 20132013 is dying, and so it's time to commemorate it again in the form of giftable pulp. That means another mixbook! This one makes number five in a row. Each one has been an experiment, and so there are a few new details in this one that I'm excited for you to discover. You can't buy this book, though. It's a gift, not a product. I've printed a limited number of copies and will be solemnly distributing it to the members of our secret cabal in the next few weeks. If you'd like to join us, contact me and we'll begin initiation rites. More details inside... Read Now About
ArticleEmail MarketingSample Automated Marketing Programs – part 4 by Chris Creech on November 12, 2013What happens to the leads that acrue over time that signed up at one point, but have not been active for a long stretch of time? Usually, they just sit there taking up space in your database. Why not build an automated program that will encourage them to re-engage, and if they don't, remove them from your list? Read Now About
ArticleEmail MarketingSample Automated Marketing Programs – part 3 by Chris Creech on November 7, 2013Once you have leads in your marketing automation system, you will want to nurture them through the buying cycle. I have put together a simple program that illustrates how this can be done by utilizing your content strategy and a marketing automation program. Read Now About
EventHOW Interactive 2013 published on November 5, 2013Newfangled's COO, Christopher Butler, presented at the 2013 HOW Interactive Design Conference in Chicago Read Now About
ArticleYou Should Be Happy by Lisa Smith on November 5, 2013"Do what you love and the money will follow" is a lovely sentiment, but until someone starts paying me to eat french fries and read books, I think the better choice is to choose to love what you are doing. Or at least be happy. It's a choice, like any other and you should be happy. Read Now About
ArticleMuch Ado About Twitter published on November 5, 2013If you’ve been near a business section this week, you know Twitter’s IPO is imminent, and that it will set a valuation for the micro-blogging company of approximately $12 billion. I don’t pretend to understand how the company can support that number, but I did learn that Pope Francis just celebrated reaching his 10 millionth follower, and how the pontiff is now more popular than the New York Times yet still less tweet-able than Kanye West... Read Now About
ArticleEmail MarketingSample Automated Marketing Programs – part 2 by Chris Creech on November 4, 2013Nurturing new email subscribers is a big task to do manually, but with marketing automation, we can follow-up with those subscribers and encourage them to take further action and hopefully turn into a good new business lead. Read Now About
