Article Email Marketing The Newfangled Difference published on May 20, 2015 At my past job, I was in charge of researching and evaluating marketing automation software and vendors. I looked into... Read Now About
Article Strategy Sessions: Understanding Anti-Spam Laws CAN-SPAM and CASL by Lauren O’Brien on May 18, 2015 In this installment of Strategy Sessions, Adam and I dig into the specifics of two important anti-spam laws: the CAN-SPAM... Read Now About
Article CRM 3 Valuable Salesforce Features You Should Be Using published on May 13, 2015 Using and administering Salesforce should never be a slog. Be sure you’re using the three Salesforce features below to make the... Read Now About
Article How “Doing it Wrong” Became “Getting it Right”: A Note on the Newfangled Seminar by Lauren O’Brien on May 6, 2015 Walking into the cocktail party after the first full day of the inaugural Newfangled Seminar was quite an experience. Day... Read Now About
Article Prospect Experience Design A Closer Look at the Visual Inventory, Part 2 by Justin Kerr on April 28, 2015 In my last post, I introduced one of Newfangled’s design deliverables, the Visual Inventory, a catalyst for conversation about the client’s... Read Now About
Article Put Me in, Coach: The Newfangled Marketing Method published on April 23, 2015 I still remember the first time I heard of content strategy. Having no idea what it was, naturally, I turned... Read Now About
Article CRM Strategy Sessions: Which Salesforce Edition is Right For You? by Lauren O’Brien on April 14, 2015 In this video, Chris and I discuss which Salesforce editions will integrate best with Act-On, our most highly recommended marketing... Read Now About
Article Making the Simple Complex by Mark O’Brien on April 7, 2015 Simplifying things is always better than making them complicated. Right? I’m a serial simplifier. I adopt the big, bold slogan as... Read Now About
Article Good Editing = Good UX published on April 2, 2015 Good editing is like good user experience design: When it’s really good, you shouldn’t notice it at all. Like good... Read Now About
Article Email Marketing Benchmarking the High-Performing Agency Website, Part II: Email Deliverability & List Cleanliness published on March 30, 2015 Based on our first-hand research, we have put together a set of benchmarks for high-performing agency websites. I am breaking... Read Now About