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ArticleProspect Experience DesignWhat We’ve Learned About Responsive Design by Christopher Butler on October 30, 2012After a year or so of doing responsive design projects, we've learned a lot. We've even firmed up some of our opinions about what we're doing and how we're doing it. This month, Chris Butler reviews what responsive design is all about, gets a little critical, and provides a ton of visual examples of techniques that are working, and even some that are not... Read Now About
ArticleProspect Experience DesignDesigning Newfangled’s Home Page Slides by Justin Kerr on October 15, 2012You've probably seen the rotating slide show that sits atop our home page. The slides promote upcoming events, book releases and new services. I've designed most of the slides, with some art direction and feedback from Chris Butler (who's created a few of the slides as well). Since our website will be undergoing a redesign soon, I thought it would be a good time for a retrospective of previous slides as well as a peek at how they're designed... Read Now About
ArticleProspect Experience DesignEvolution of the Mood Board by Justin Kerr on September 21, 2012Mood boards are a key element in the design phase of our web development process and the format for these boards has evolved over the last three years. In this post, I outline some of the key changes and the thinking behind them. Read Now About
ArticleProspect Experience DesignWeb 3.0? Made with Metadata. by Page Laubheimer on September 21, 2012Metadata is useful for more than just SEO, it's also an integral part of where the web is quickly going. The Semantic Web is about linking knowledge, rather than just linking web pages, and using some simple metadata, it's fairly simple to plug into these emerging technologies... Read Now About
ArticleProspect Experience DesignDon’t Be So Linear… Learn how to wrangle! by Christopher Butler on September 18, 2012In Shaping Things, Bruce Sterling's manifesto for design in a post-gizmo society, the author points out that technologies "do not abolish one another in clean or comprehensive ways." If they did, the designer's job would be far easier. Instead, we must design for the spaces between the old and the new—a challenge that Sterling calls "wrangling"... Read Now About
ArticleProspect Experience DesignThe History of Web-Safe Fonts by Justin Kerr on August 6, 2012I recently wrote an article for HOW's Interactive Design site about the history of computer-based fonts and how "web-safe" fonts, such as Arial, Verdana and Georgia are no longer the only game in town when it comes to web typography. Read the full article on HOW's site. Read Now About
ArticleContent StrategyWebsite Design Style Guide by Justin Kerr on July 26, 2012Last year, I produced a short tutorial video on how to prepare Photoshop (PSD) files for web production. It's a quick overview of the process I use to properly set up and organize template files so that Newfangled's developers can use them to apply the visual design to the site architecture. One of the template types mentioned in the video is a style guide; a very useful "cheat sheet" containing text styles, colors, notations and key design elements that comprise the majority of a site's design. Since posting the video, I've recevied requests to provide an example file that our agency partners (or anyone) could download and use as a reference for creating their own style guide. Read Now About
ArticleProspect Experience DesignStuck in Idle by Christopher Butler on July 16, 2012The August issue of PRINT Magazine is out, and with it, my latest column. The illustration is by Justin Gabbard, which I really like (in addition to the rest of his work, by the way). It's a different type of thing than I've become accustomed to for these articles, but it's what makes the arrival of the magazine exciting for me. I used to wish I could get some kind of preview of the art direction for my column, but I've grown to really love the surprise. Anyway, this one is about information overload and what cost it might have to creativity... Read Now About
ArticleProspect Experience DesignThe Boy in the Bubble by Christopher Butler on June 21, 2012My column from the February issue of PRINT Magazine, about what I described as a "post-screen future," has been reprinted by the UTNE Reader and is in the July-August issue. They titled it, The Boy in the Bubble. For now, you can find it listed among the rest of the contents of the current issue, pick it up at your local lefty reading post, or read it in it's original form, Future Daydream... Read Now About
ArticleProspect Experience DesignMaking Sense of the Data by Christopher Butler on June 19, 2012We designers need to be proactively involved in measurement. Knowing how to gather and interpret interactive data will better position us strategically, not to mention prevent inheriting unhelpfully data-glutted reports and being held accountable to someone else's vague interpretation of them. But, it's more important that the data ground our vision in reality than be used to build credibility with clients. We want our clients to trust our judgement, but our measurement process should lead them to the same conclusions we've made if they were to do it themselves... Read Now About
