Search Newfangled

Article

Content Strategy

We Don't Build Websites Anymore

an Article written by Christopher Butler on September 10, 2013

...from web development to information logistics. Hold on to your hats…     Mark O’Brien, CEO The Lead Development Ecosystem OK, so I tested this whole “we don’t build websites” idea on a long-time agency partner the other day, and...

Read Now About

Article

A Discussion with Taan Worldwide's Peter Gerritsen: Part 2

an Article written by Mark O’Brien on May 5, 2014

...Facebook page versus a LinkedIn page … I think LinkedIn is probably more valuable in some ways, but then again that’s … it’s like job posting. They’re looking … I’m just not sure. Mark: Honestly, from our very immediate perspective,...

Read Now About

Article

What is a Content Strategy Worth?

an Article written by Mark O’Brien on June 14, 2011

At Newfangled, we talk a lot about content. We talk about why it’s important, how to create it, optimize it, distribute it, share it, and generally how to milk it for all it’s worth. What we don’t talk about much...

Read Now About

Article

Email Marketing

The Newfangled Seminar: Building a Lead Development Ecosystem

an Article published on February 27, 2015

...time for Q&As about these topics. Additionally, Mark O’Brien, Chris Butler and Lauren McGaha will also be sharing their expertise and viewpoints on the high-performing agency website, current and future web design practices, and best practices for implementing and using...

Read Now About

Article

Design Guidelines for Agencies, Part 3: Preparing Photoshop Files for Web Design

an Article published on August 18, 2008

...well. Creating page templates will help you avoid having to lay out every page in the site. No matter how complex the site is you should be able to break it down into a handful of template pages (each with...

Read Now About

Article

Prospect Experience Design

Elements of a Successful Home Page

an Article published on April 21, 2009

Your website’s home page is the first impression some* visitors have of your organization, so careful thought should be given to which elements will live on the home page. The more focused your home page is, the more likely a...

Read Now About

Article

What Makes Newfangled Newfangled: Our Agency Friends

an Article written by Mark O’Brien on January 27, 2014

This is part one of a three-part series on a few thoughts I’d like to share on what makes Newfangled tick: our clients, our people, and our space. I’ve learned something about myself recently: I’m an outward processor. I learn...

Read Now About

Article

How We Redesigned Newfangled.com

an Article written by Christopher Butler on January 12, 2010

What a thrill–the latest version of Newfangled.com went live this morning! After six months in development, I’m so pleased with the results. The success of this redesign really comes as a result of one simple decision–to follow, for the first...

Read Now About

Article

Dreamforce: The State of Digital Marketing on Planet Earth

an Article written by Mark O’Brien on November 19, 2013

...that allowed Newfangled to stay out in front of our fans, prospects, and clients for an entire year. Newfangled needs to do what your firm needs to do: be the clear expert in the room when it comes to matters...

Read Now About

Article

Prospect Experience Design

The Use of Mood Boards in the Web Design Process

an Article written by Mark O’Brien on June 12, 2012

...along the way.Jumping right into home and sub page designs is too much of a leap for most clients, even though it seems like the obvious thing to do. When you jump right into page design decisions, the client often...

Read Now About