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Creative Questionnaire: Able Parris

an Article published on August 20, 2008

Able Parris is a website designer and developer for Newfangled Web Factory. Ables 29-year journey as an artist and designer has been a rich and varied one. His first job, building barbed wire fences in Wyoming, gave him an appreciation...

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Email Marketing

Progressive Profiling and Smart CTA Best Practices

an Article published on September 16, 2019

Newfangled has been utilizing and preaching progressive profiling and smart calls to action (CTAs) for a number of years now, and we are still advocating for these features today. However, in that time, some of our recommendations have changed. In...

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A Newfangled Reading Rainbow Moment

an Article published on December 15, 2008

Able and I sat down this morning just to chat about a couple of books and share them with you: You can learn more about Dont Make Me Think and The Way Well Be here....

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Building Great Websites--and Keeping them that Way

an Article written by Mark O’Brien on October 29, 2009

Our journey from consultants to implementors and back to consultants again. Newfangled is a very active place; things are always growing, changing, and being refined. Of all the new things going on, I am most excited about our new support...

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Prospect Experience Design

Newfangled Mobile Suite FAQs

an Article published on June 9, 2010

It’s been a very busy month since the launch of our new mobile suite. We’ve been having lots of conversations with clients about it, and now after a dozen or so web meetings under our belt, we’ve got a good...

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The Risks of Passive Communication

an Article written by Dave Mello on February 25, 2010

...are similar to what we’ve incubated at Newfangled. We communicate primarily via email, instant messenger, and project management software. The goal of providing the largest amount of uninterrupted time, particularly for the development and engineering teams, is something that we...

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Work Hard, Play Hard

an Article written by Mark O’Brien on February 17, 2010

...satisfaction, and then work becomes skewed and strange–things fall apart.” Some people can sleep four hours a night and work 16 hours a day plus weekends. That’s cool, but it’s not me, and it won’t be anyone at Newfangled either....

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SteriPEN: On the Web AND in a Store Near You

an Article published on February 17, 2010

...but we’re also excited about the product itself! Special thanks to Steve G, George, Justin, and Mike at Newfangled; Mike, Tom, and the SteriPEN team; and Townsend Bertram & Company for letting us play with the SteriPEN in person!  ...

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Prototyping the Marriott

an Article published on January 13, 2010

...version of what Newfangled does for websites in our own prototyping process. The rationale sounds familiar; explaining why Marriott tested with a white foam mockup rather than a fully realized model of the new lobby, King says, “We didn’t want...

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The Right Fit

an Article written by Mark O’Brien on December 8, 2009

...endure the charmingly masochistic life it demanded (praise be to great cooks everywhere). I had to face facts. Career-wise, food wasn’t the right fit. Not long after, I offered myself as a free intern to Newfangled, and the rest is...

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