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Article

The Digital Lead Development Ecosystem

an Article written by Mark O’Brien on July 10, 2013

...gets. Any business that recognizes the web as a viable marketing platform can use this system. Newfangled didn’t create any single aspect of it; we’ve just observed it, and we are very careful and constant practitioners of it. Covering the...

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Podcast

Advice For Better Content Ideation

a Podcast hosted by Christopher Butler and Lauren O'Brien on June 22, 2017

https://soundcloud.com/newfangled-agency-marketing-matters/season-2-episode-12-advice-for-better-content-ideation/s-PjLbX Transcript Chris Butler: Welcome to the Agency Marketing Matters podcast. I’m Chris Butler. Lauren Siler: I’m Lauren Siler. Julia Vanderput: I’m Julia Vanderput. Chris Butler: This is episode 12 of the podcast in season two. A return from Julia...

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Article

Content Strategy

How to Give New Life to Your Old Website

an Article published on October 27, 2009

...This is your most drastic option, but it also gives you the most value and “bang for your buck.” Your Newfangled Project Team will take you through the prototyping process (check out the prototype page to the right), which gives...

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Article

The Most Important Person on the Team

an Article published on July 31, 2009

...in this post in regards to the relationship between the QA and the project managers here at Newfangled. If you check out our employee page, not one person has the title of Quality Assurance Engineer. This is because our project...

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Article

Prospect Experience Design

On Writing, for Creative People

an Article written by Christopher Butler on April 10, 2012

...was on top of other things I still had to do, and not just the day-to-day stuff I do at Newfangled, but also other writing: I write a monthly article for Newfangled that is, on average, about 2600 words. Getting...

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Article

An Interview with Eric Holter, Founder of Newfangled and Rewarding Toil

an Article written by Mark O’Brien on November 10, 2014

A few weeks ago I had the opportunity to host a video interview with Eric Holter. Eric founded Newfangled in 1995, sold Newfangled to me over a five year term from 2009-2013, started Redeeming Grace church which he is the...

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Article

Should You Work for Free to Get Your Foot in the Door?

an Article written by Christopher Butler on November 10, 2009

...the projects consist of designing and building websites, which are then hosted on Newfangled’s servers. These ongoing relationships, in which the charity becomes reliant on Newfangled’s continuing service, have led to some problems. Occasionally, one of the nonprofits the company...

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Article

Resource Roundup: Things Agencies Should Know About

an Article written by Christopher Butler on August 19, 2011

...will be speaking, Bryn Mooth, former Editor of HOW Magazine, interviewed Mark on content strategy, SEO, and design roadblocks to content. Mitch Joel believes that Great Content is Like Pornography: You know it when you see it. If you’re more...

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Service

Content Marketing

a Service published on April 28, 2016

...President, Decker Design Testimonial Newfangled has helped us build our digital marketing machine from the ground up. They provide actionable insight, guidance and direction that measurably improves our performance. John Gasior Marketing Manager, BrandActive Content Strategy Definition Our approach addresses the two...

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Publication

How to Avoid Scope Creep

a Publication written by Christopher Butler on December 11, 2012

...it sounds like this: “Can we have a slideshow?” “Absolutely!” “And can we have one on every page?” “Sure!” “And can we add as many images to them as we want?” “Of course!” “And can we make it so users...

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