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Article

Design Guidelines for Agencies, Part 2: Whats So Great About Photoshop?

an Article published on August 4, 2008

Newfangled works with many advertising and marketing agencies and we love to provide their clients with well-designed, highly-functional web sites. However, some of the art files we receive from agencies are less than optimal for our purposes. Photoshop is Newfangleds...

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Article

The Digital Lead Development Ecosystem

an Article written by Mark O’Brien on July 10, 2013

...gets. Any business that recognizes the web as a viable marketing platform can use this system. Newfangled didn’t create any single aspect of it; we’ve just observed it, and we are very careful and constant practitioners of it. Covering the...

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Article

Prospect Experience Design

On Writing, for Creative People

an Article written by Christopher Butler on April 10, 2012

...was on top of other things I still had to do, and not just the day-to-day stuff I do at Newfangled, but also other writing: I write a monthly article for Newfangled that is, on average, about 2600 words. Getting...

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Article

Content Strategy

How to Give New Life to Your Old Website

an Article published on October 27, 2009

...This is your most drastic option, but it also gives you the most value and “bang for your buck.” Your Newfangled Project Team will take you through the prototyping process (check out the prototype page to the right), which gives...

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Article

The Most Important Person on the Team

an Article published on July 31, 2009

...in this post in regards to the relationship between the QA and the project managers here at Newfangled. If you check out our employee page, not one person has the title of Quality Assurance Engineer. This is because our project...

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Article

An Interview with Eric Holter, Founder of Newfangled and Rewarding Toil

an Article written by Mark O’Brien on November 10, 2014

A few weeks ago I had the opportunity to host a video interview with Eric Holter. Eric founded Newfangled in 1995, sold Newfangled to me over a five year term from 2009-2013, started Redeeming Grace church which he is the...

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Service

Paid Media

a Service published on April 30, 2016

...the first month of launching our paid media campaign with Newfangled. I have never felt more confident in a partner to help us grow our business. Tom O’Rourke CEO, O’Rourke Hospitality Marketing Testimonial The client we just landed thanks to our...

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Article

Prospect Experience Design

A Human Content Strategy

an Article published on September 3, 2010

...for?  Why not deliver exactly what they want without all of the bells and whistles? Our focus on SEO, rankings, keywords, and “the robots” has clouded our vision of what PEOPLE really want to read.  The SEO experts will tell...

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Article

What's Good for Google is Good for the Gander

an Article written by Mark O’Brien on January 10, 2012

Google has made it simple for us. When talking about SEO, the only SE you really need to consider is Google. They have had over sixty- five percent of the organic search engine market share for the past ten years...

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Podcast

Content Strategy

Stop Confusing Paid Media for Ads - It’s Central to Your Marketing Strategy

a Podcast hosted by Mark O'Brien on December 1, 2021

...of Newfangled Mark & Olivia talk through the hurdles many businesses face as they begin their Paid Media journey. The smaller the budget, the easier it is to feel trapped within it. But don’t let that discourage you, just focus...

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