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Article

Health Enterprises Goes Live

an Article published on February 14, 2011

Last week we launched a new site for Health Enterprises (healthenterprises.com), a global supplier of consumer healthcare products and a Newfangled client for over eight years. The previous site had been designed in 2002 and was in need of an...

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Article

Prospect Experience Design

Content Styling Tips

an Article published on February 9, 2012

So you’ve developed a content strategy for your site and written some great copy. Now what?  How that content looks on the page is as important as the content itself. Things are more fluid on the web than in print— the...

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Article

Why should someone with a job spend time with Linkedin?

an Article written by Christopher Butler on January 9, 2009

...of asking a question on LinkedIn in preparation for every newsletter I write for Newfangled. Also, there are many groups put together on LinkedIn, consisting of people who are very likely to connect you to ideas, resources and other people...

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Article

How a Website is Built, Part 2

an Article written by Christopher Butler on February 28, 2010

...date and time on which it will occur, and facilitate the communication between the client, System Administrator, and Developer during the process. While the team is working, the Project Manager will be busy checking through the site page by page...

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Article

Prospect Experience Design

Should I Optimize My Website for Mobile or Desktop?

an Article published on July 23, 2014

...page dynamically adjust in size and position according to the device being used and size in which it’s being rendered. Ten years ago, most agencies and web developers didn’t consider mobile devices when building websites, and if they did, it...

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Article

CRM

Things to Consider When Importing Data Into Salesforce

an Article published on March 3, 2015

...or apps to Salesforce, and some are general data loaders that are more robust than Salesforce’s native offerings. I’ll just touch on two tools that Newfangled has used for our import needs at various times: PeopleImport and Act-On. PeopleImport is...

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Article

Introduction to Podcasting, Part 2: Finding and Subscribing to Podcasts

an Article published on April 8, 2009

...directories to choose from, but ever since June of 2005, when Apple added podcasting, the iTunes Music Store has been the most important player in the game. Take a quick look at the main iTunes podcast page, and you’ll see...

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Article

Four Barriers to Online Advertising for Agencies

an Article published on December 16, 2016

...Content, Sponsored InMail, Dynamic Ads, Display Ads, and Text Ads. And what’s going on with Facebook? You can boost your posts, promote your page, get video views, raise attendance at an event, increase conversions on your site and more. Even...

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Article

Preparing for a Salesforce Web-to-Lead Integration

an Article published on July 2, 2012

...be different for a certain campaign. To find a campaign ID, navigate to that campaign’s landing page, and look in your browser’s navigation bar. The campaign ID is the 15-digit alphanumeric code (e.g., 70180000000cm93). In some cases—a newsletter sign-up form, for example—it...

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Podcast

Content Strategy

Proofreaders Versus Editors

a Podcast hosted by Lauren O'Brien on April 16, 2018

...mainline of … Not the mainline of defense, but they are the point person when it comes to liaising between their firm and Newfangled. And so they tend to review all the content before it gets published. But mostly just...

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