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What is SSL?
SSL (or secure sockets layer) is a way for a user to verify two things about a server they are trying to contact for requesting a web page. The first is that they are communicating with the exact server they...
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Three Tips for Simple Usability Tests
Thinking about performing usability tests on your website is probably extremely overwhelming. I mean, I was slightly overwhelmed when Chris simply asked me to help him conduct simple usability tests on our own site, and all I had to do...
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Finding Your Engagement Style: Listening
...get-go by the presence of an empty page rather than a living, thinking partner. Like talkers, listeners might do well to start with what comes naturally—create an opportunity to have a conversation, and record it, either with video or audio....
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Prospect Experience Design
We Always Start Now...
...done that on the printed page; now we’re doing it on the screen. Somehow, we made that transition. And really, it wasn’t just one, was it? It was the steady accumulation of many smaller transitions. Being a designer today is...
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A Nice Social Media Story
...promptly issued an APB to our developers, and within two hours – early on a Sunday – the bug was fixed, and we let Jill know via a comment on her Facebook page. Jill was very appreciative (she wasnt even...
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Score a Content Touchdown
...reinforce your brand, increase brand awareness, and bring in more sales and revenue. The strategy helps define what type of content you are going to put on the page. And then you can use tactics like a blog or newsletter,...
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Building Your Online Reputation
...on the left column of the search results page, there is an RSS feed for your search. By subscribing to that feed, youll now get an alert every time your query is used in a blog somewhere. Even if blogging...
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The Non-Written Disciplines of Writing: Reading
...simple ratio, something like “for every page you write, you should read five,” but I’m sure that whatever I came up with would be a gross underestimation. So try this: make reading part of your lifestyle. Work at it until...
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A Few Unique User Interface Approaches for Ecommerce Sites
...steps, Gap has put all the steps into one flexible flash-driven application. You can edit any of your information without having to load a new page, or click back on your browser by using the simple edit buttons beneath each...
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