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Article

Going live, servers and DNS for a Newfangled Site

an Article published on October 2, 2009

While building a Newfangled site, the team has been looking at first the prototype and then the actual site on our development server, housed here at Newfangled Web Factory. When we go live, we will move the complete site and...

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Week 797

an Article written by Christopher Butler on March 4, 2011

...far as I can tell from reviewing the calendar, he’s been on at least 22) since April. He gets Newfangled’s M.A.B. (most-airborne-player) award. Both Mark and I have also been working hard on book projects. Mark has just wrapped up...

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Content Strategy

We Don't Build Websites Anymore

an Article written by Christopher Butler on September 10, 2013

...from web development to information logistics. Hold on to your hats…     Mark O’Brien, CEO The Lead Development Ecosystem OK, so I tested this whole “we don’t build websites” idea on a long-time agency partner the other day, and...

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A Discussion with Taan Worldwide's Peter Gerritsen: Part 2

an Article written by Mark O’Brien on May 5, 2014

...Facebook page versus a LinkedIn page … I think LinkedIn is probably more valuable in some ways, but then again that’s … it’s like job posting. They’re looking … I’m just not sure. Mark: Honestly, from our very immediate perspective,...

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Design Guidelines for Agencies, Part 3: Preparing Photoshop Files for Web Design

an Article published on August 18, 2008

...well. Creating page templates will help you avoid having to lay out every page in the site. No matter how complex the site is you should be able to break it down into a handful of template pages (each with...

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Prospect Experience Design

Elements of a Successful Home Page

an Article published on April 21, 2009

Your website’s home page is the first impression some* visitors have of your organization, so careful thought should be given to which elements will live on the home page. The more focused your home page is, the more likely a...

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What Makes Newfangled Newfangled: Our Agency Friends

an Article written by Mark O’Brien on January 27, 2014

This is part one of a three-part series on a few thoughts I’d like to share on what makes Newfangled tick: our clients, our people, and our space. I’ve learned something about myself recently: I’m an outward processor. I learn...

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How We Redesigned Newfangled.com

an Article written by Christopher Butler on January 12, 2010

What a thrill–the latest version of Newfangled.com went live this morning! After six months in development, I’m so pleased with the results. The success of this redesign really comes as a result of one simple decision–to follow, for the first...

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Dreamforce: The State of Digital Marketing on Planet Earth

an Article written by Mark O’Brien on November 19, 2013

...that allowed Newfangled to stay out in front of our fans, prospects, and clients for an entire year. Newfangled needs to do what your firm needs to do: be the clear expert in the room when it comes to matters...

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Prospect Experience Design

The Use of Mood Boards in the Web Design Process

an Article written by Mark O’Brien on June 12, 2012

...along the way.Jumping right into home and sub page designs is too much of a leap for most clients, even though it seems like the obvious thing to do. When you jump right into page design decisions, the client often...

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