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Moving to Modular

a Publication written by Christopher Butler on September 1, 2014

...system — a single composition. Throughout its creation, benchmarking could quite literally happen by looking at a snapshot of the page, or the page itself. But the entire point of a modular content system is that it enables creative flexibility...

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Prospect Experience Design

Moving to Modular

an Article written by Christopher Butler on November 4, 2014

...basic, one-size-fits-all page template that can be used for “anything.” Typically adding and naming a page like this is just one click away in a CMS, but then you have hours of fussing with a WYSIWYG tool to look forward...

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Prospect Experience Design

Focusing on Design

an Article published on May 13, 2011

...be doing as they await the first round of layouts. At Newfangled, we usually create mood boards before showing the client page layouts. A mood board is a loose collection of color, images, type and other design elements that provide...

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Going live, servers and DNS for a Newfangled Site

an Article published on October 2, 2009

While building a Newfangled site, the team has been looking at first the prototype and then the actual site on our development server, housed here at Newfangled Web Factory. When we go live, we will move the complete site and...

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CRM

Salesforce Fundamentals

an Article published on March 14, 2014

...Salesforce, I would locate John Doe’s Lead record and “Convert” him, using the “Convert” button at the top of the Lead record detail page. The Lead record becomes a Contact record, and all the information you collected about that person...

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The Two Things About SEO

an Article written by Lauren Clarke on June 30, 2011

...to have not even begun to optimize their sites. In one of our recent reviews, it became clear that the majority of our clients think about content entry and SEO as two completely separate endeavors. But SEO should not be...

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Week 797

an Article written by Christopher Butler on March 4, 2011

...far as I can tell from reviewing the calendar, he’s been on at least 22) since April. He gets Newfangled’s M.A.B. (most-airborne-player) award. Both Mark and I have also been working hard on book projects. Mark has just wrapped up...

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Prospect Experience Design

Casual Fridays: The Propriety of Proprietary - How Portable is Your CMS?

an Article written by Mark O’Brien on March 21, 2014

...your needs? In this installment of Casual Fridays, Chris and I might bring up more questions than we answer, but at least they’re interesting questions. Christopher: Good morning. Mark: Morning. It’s time to talk about proprietary content management systems and...

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A Discussion with Taan Worldwide's Peter Gerritsen: Part 2

an Article written by Mark O’Brien on May 5, 2014

...Facebook page versus a LinkedIn page … I think LinkedIn is probably more valuable in some ways, but then again that’s … it’s like job posting. They’re looking … I’m just not sure. Mark: Honestly, from our very immediate perspective,...

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Email Marketing

The Newfangled Seminar: Building a Lead Development Ecosystem

an Article published on February 27, 2015

...time for Q&As about these topics. Additionally, Mark O’Brien, Chris Butler and Lauren McGaha will also be sharing their expertise and viewpoints on the high-performing agency website, current and future web design practices, and best practices for implementing and using...

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