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Prospect Experience Design

What to think about when Prototyping a Mobile Website

an Article published on February 25, 2010

...screenshot above, you’re brought to the prototype page that shows the details page for a blog. On this page, we have mimicked how a user would scroll “below-the-fold”. I could go on and show you each individual page for the...

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Article

Meet Newfangled: Lisa DiIorio Smith

an Article published on February 3, 2015

To give you an inside look at the people who make up Newfangled, we’re having our people interview each other. This month, designer Justin Kerr interviews developer Lisa DiIorio Smith . In the four years since she arrived at Newfangled,...

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Article

A Perspective of Ownership

an Article written by Mark O’Brien on February 5, 2010

Recently I have come to realize that the owner of Newfangled isn’t who I thought it was. When I started at Newfangled, I thought Eric Holter was the owner, although for some reason I approached my job as if the...

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Email Marketing

The Newfangled Difference

an Article published on May 20, 2015

...attended an entire event for one vendor. Going through this process gave me a unique perspective. After just a short time at Newfangled, I already see three key differences between other vendors and what Newfangled provides clients using ActOn. 1....

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Article

My Four Kids

an Article written by Mark O’Brien on February 27, 2014

...I possibly can. The beautiful thing about Newfangled is that I think everyone holds themselves to this level of accountability. When a new site goes live at Newfangled, the Project Manager usually sends out an internal company-wide email talking about...

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Email Marketing

Strategy Sessions: Defining deliverability, inbox placement and email engagement

an Article published on February 6, 2015

...in a later video. Today, we just want to make sure we’re all speaking the same language and that you can easily differentiate between the various terms. Transcript Lauren: Hi, it’s Lauren and Chris, and we get a lot of...

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Prospect Experience Design

You, the Other Kind of Business Leader

an Article written by Christopher Butler on October 20, 2013

...down for as long as you ignore it. But more on ego in a moment. Where I work, collaboration is essential. Mark O’Brien and I collaborate. He’s the CEO of Newfangled; I’m the COO. I don’t do what he does...

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Service

Website Prospect Experience

a Service published on April 28, 2016

...their guidance! Evan Shoemaker Founder + CEO, webuild Testimonial Newfangled keeps us laser-focused on how prospects will interact with our website. They offer invaluable guidance on ensuring our audience will advance our marketing objectives. Sarah Durham CEO, Big Duck Testimonial Newfangled’s prospect...

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Prospect Experience Design

2010: The Year in Review

an Article written by Christopher Butler on December 20, 2010

...I want to push a lot harder in the new year.” – Mark O’Brien, President The Modern Marketing Website October 15, 2010 by Mark O’Brien During this webinar, will discuss a range of topics from SEO, to CMS, to social...

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Article

Content Strategy

We Don't Build Websites Anymore

an Article written by Christopher Butler on September 10, 2013

...from web development to information logistics. Hold on to your hats…     Mark O’Brien, CEO The Lead Development Ecosystem OK, so I tested this whole “we don’t build websites” idea on a long-time agency partner the other day, and...

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