A Presentation on the Mobile Web
Dave and I were invited to present on mobile at UNC's Wilson Library, sponsored by the Carolina Adobe User Group. It was a nice event (with impressive door prizes, by the way!) and included some good questions at the end. I covered the background on mobile technology, a brief case against apps, and three principles for mobile web development, while Dave covered the technical how-to. Here are my slides and a writeup of my portion of our presentation...
Google Books Wins by Consistent User Interface
No, it's not the prettiest interface in the world, and there are definitely some trade-offs in using a cloud-based eBooks tool, but at this point, I'm willing to say that Google Books is my favorite (besting Kindle and iBooks)...
Why We Need to Learn How to Play
One of the most common things I hear from colleagues and clients is that while we're great at identifying goals, we lack the time to achieve them. But I'm now wondering whether the answering the question of when we're going to find time to do something is really the only thing between us and our goals? What about how we'd use that time if we had it? Taking two ideas from Kevin Kelly and Jaron Lanier into consideration, I believe we can find new ways to learn by emulating childhood and old-age...
I Still Love Design
During a recent performance review, I was asked to think about my role as Newfangled
Creating CRM Efficiencies for Imprivata.com
When it came time for Imprivata to rebuild their site, a top priority was to rearchitect their CRM integration to improve manageability for themselves and user experience for potential leads. Imprivata gathers new leads from their site by placing form registrations in front of premium assets like whitepapers, webinars, etc. With a resource library filled with hundreds of assets, dealing with these registrations forms had become unruly for the client. It was time to take a step back and reimagine a system that could free up the client to spend more time on content creation than managing its crm integration.
Week 797
It's been a very busy past few months (and by few, I mean ten...oops) since I last posted a weeknote. We've worked on some fantastic projects during that time
Finding Your Engagement Style: Listening
Writing is incredibly difficult to sustain
Making Analytics Work For You
Google analytics is a very powerful tool. But it can also seem overwhelming. There are endless reports and metrics to look at and you probably don't have the time in your already busy day to review it all. Luckily, there are a few tricks that will help you keep informed on the proverbial "pulse" of your site, without you having to log in to Google Analytics every day.
How to Do More (with Less) with Your Website
Budgets may be tight, but time waits for no website! So, this month, we offer you some truly practical advice: how to do more with your website with less. From improving search functionality to employing some advanced tracking techniques, here are five different low-cost, high impact things you should be doing with your website...