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ArticleProspect Experience DesignA Quick Guide to Restricted Content by Steve Grothmann on June 23, 2011During prototyping some of the crucial decisions involve planning which site content is freely available and which is considered premium content, requiring some kind of lead form submission. Some content may be further restricted, requiring a user account for access, necessitating decisions about the administration of such accounts. This post is meant to serve as a resource outlining the basic scenarios that we most often encounter when prototyping sites. Read Now About
EventHOW Design Live 2011 published on June 22, 2011Mark O'Brien presented a session on how to make your site into a business-generating machine... Read Now About
ArticleHow A Content Strategy Helps to Retain Clients by Mark O’Brien on June 22, 2011Monday, June 6th was a great day at Newfangled. Litecontrol, one of our best and longest-tenured clients, went live with the new website we built for them. And if it weren't for our content strategy, we very well might not have gotten the job. Read Now About
ArticleThe Two Things About Content by Chris Creech on June 21, 2011As a part of our "two things" exercise, our client services team had to come up with the two things about all aspects of our work. "In this post, I want to examine the two things that we decided were the essence of "content." Read Now About
ArticleProspect Experience DesignAn Offline Information Architecture Exercise by Christopher Butler on June 20, 2011Card sorting has been a pretty common technique for early-stage organizing of website pages and/or information and is helpful on a pretty general level Read Now About
ArticleProspect Experience DesignLitecontrol.com Goes Live by Justin Kerr on June 17, 2011It's not often that we get to redesign a site for a client that has been with us for 10 years. This month sees the launch of a totally new Litecontrol.com. The last time we redesigned Litecontol's site was in 2006 (with a home page facelift in 2008). This time, the site was built from the ground up; completely restructured with a new architecture and design that takes advantage of some of the best capabilities of modern browsers. Read Now About
ArticleWhat Blogging Feels Like by Christopher Butler on June 16, 2011Blogging is hard. I don't mean setting one up Read Now About
ArticleGetting Comfortable with No. by Katie Jamison on June 15, 2011The natural state of a web project manager is one in conflict with itself: to enjoy your job, you must thrive on the approval and happiness of your clients but to do your job well, you inevitably have to tell clients no...and quite often. Even with years of experience, knowing how and when to deliver bad news is the hardest part of my job. While it may never become easy, I have learned a few lessons on how to do it well along the way. Read Now About
ArticleWhat is a Content Strategy Worth? by Mark O’Brien on June 14, 2011At Newfangled, we talk a lot about content. We talk about why it's important, how to create it, optimize it, distribute it, share it, and generally how to milk it for all it's worth. What we don't talk about much is what it actually can get you, in dollars and cents, and I'd like to open up that topic here... Read Now About
ArticleThe Two Things about Website Measurement by Christopher Butler on June 14, 2011Last month, I keyboard-mashed a quick brain-dump of things I wish I could tell everyone about analytics, which was pretty much a reaction to a couple of troubling trends I've noticed within the realm of website measurement. First and foremost, troubling-trend #1 is the notion that data are meaningful in and of themselves. No. Wrong. I'll get to that in a moment. Troubling-trend #2 is the generally quantitative focus that really should be qualitative. That's why I wanted to start out with quoting Joshua Yaffa's piece on Edward Tufte Read Now About
