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ArticleProspect Experience DesignThe Future of Web Development is Information Logistics by Christopher Butler on January 27, 2014Last week, Mark and I had the pleasure of speaking at Valuable Content's Bristol Content Group event — virtually! Thanks to the technical wizardry of Sonja and Matt from Desynit, we spoke to a packed crowd in Bristol, UK, from the comfort of our Chapel Hill offices. After reading our article last fall on why "We Don't Build Websites Anymore," Sonja was eager to find a way to present this material to her community and put together the event in pretty short order. Mark and I spent an hour presenting on the lead development ecosystem and the future of web development and then took questions from the crowd. It was a great event, and hopefully a step toward an in-person event in the UK sometime soon. Below is a transcript of my portion of the material... Read Now About
ArticleWhat Makes Newfangled Newfangled: Our Agency Friends by Mark O’Brien on January 27, 2014This is part one of a three-part series on a few thoughts I'd like to share on what makes Newfangled tick: our clients, our people, and our space. Read Now About
ArticleProspect Experience DesignStop. Look. Listen. by Justin Kerr on January 23, 2014Last summer I gave myself a personal challenge: become a better designer. I didn't sign up for any design courses or read books on typography or color theory. I didn't attend any design conferences or subscribe to a trade magazine. Instead, I applied an old elementary-school lesson for when you approach a set of train tracks: Stop. Look. Listen. Read Now About
ArticleInteractive source control and visual comparisons by Dave Mello on January 21, 2014By standardizing the way that we individually use Git to manage our own work, a system develops which not only is easy to follow across different teams, but also starts to add value to our process in unexpected ways. Read Now About
Event4A’s Webinar published on January 16, 2014Mark O'Brien presented a webinar on "Making Your Website Your New Business Partner"... Read Now About
ArticleProspect Experience DesignHow to Test a Website in Ten Minutes by Christopher Butler on January 16, 2014Usability testing is the most important thing you can do to… well, really, I think the sentence can end right there. If you are a designer, usability testing puts you in direct contact with users and the information you need to make the right thing the right way... Read Now About
ArticleContent StrategyWhy We Ask Our Clients So Many Questions by Page Laubheimer on January 14, 2014Planning is a central part of any Newfangled project, and good planning starts with a lot of questions. In order for us to build a strong web platform that really represents the unique nature and value of our clients, we need to first understand who they and their prospects really are. Read Now About
ArticleProspect Experience DesignThe way you design web content is about to change. by Christopher Butler on January 14, 2014Six months ago, we began rethinking how we create web content. We were tired of the limitations that page templates and content management systems constantly introduced into the creative process, and tired of the power they had to turn an excited client into a disappointed and resigned one. We wanted to bring freedom and creativity back to web design. This is the story of how we did it... Read Now About
ArticleCasual Fridays: The Changing Landscape of Content Marketing by Mark O’Brien on January 10, 2014Chris and I have decided to finally act on an idea we've been batting around for years. Starting today, we're going to regularly publish short, unrehearsed video conversations that touch on whatever topic interests us at the moment. Read Now About
ArticleEmail MarketingHow Gmail Image Caching Is Affecting Your Email Data by Chris Creech on January 7, 2014Gmail is now loading all images by default. Good news, right? Here, we're taking a look at both the good and the bad when we observe this change through the eyes of an email marketer. Read Now About
