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Whitepaper
Metrics Defining Your Digital Marketing Success
In this white paper, we’ll define just that: the metrics you should be targeting as an independent agency crafting your digital...
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Article
CRM
Agency Advice Column: How Successful Agencies Use Salesforce
Is your agency thinking about using Salesforce? Paying for it but not using it? Using it, but not seeing the...
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Event
4A’s Webinar
Mark O'Brien presents a webinar for the 4A's called "Optimize Your Website to be Your Best New Business Partner."
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Event
Mirren CEO Summit
Mark O'Brien and Dave Currie present "Building a Lead Development System for Your Agency."
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Article
Inbound vs. Outbound? How about both?
Do a Google search for “inbound marketing agency” and you’ll be able to scan through a list of hundreds of...
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Article
CRM
A Dashboard is the First Step Toward Reclaiming Your Salesforce Org
When we work with our agency clients on their Salesforce implementations, what we often see is that they’re successfully collecting...
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Article
Email Marketing
A Look at Our Lead Qualification Process
A phrase you’ll often hear if you hang around the Newfangled office is “highly-qualified leads.” It’s a term we talk...
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Webinar
The Key Metrics for Effective Agency Lead Development
We've spent 20 years trying to discover exactly how agencies can most effectively and predictably create qualified, late-stage leads. After all this time, we've got some good and bad news to share. The good news is that we've cracked the code. The bad news is that while there is a clear and predictable path agencies of all sizes and locations can take to reliably create extraordinary leads, it's not easy.
During this free webinar, we'll look at the rules, tools, and techniques of effective agency lead development, and look at three micro case studies of agencies who have had extraordinary success with these methods.
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Event
Hopscotch Design Festival
Chris Butler is MC'ing at this year's Hopscotch Design Festival...
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Article
Email Marketing
Success Stories: How one agency radically changed their business development results
The thing about Newfangled’s focus of working with agencies is that we get to work with some of the coolest,...
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