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Prospect Experience Design

Forget the Fold, Part 2

an Article published on April 19, 2013
...deeper into the content. In this post I’ll highlight some instances when thinking about the fold makes sense, and when it doesn’t. What Fold? Amazon and CNN don’t’really have a “fold” but they do have content zones in which...
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Amazon/Google/Facebook

an Article written by Christopher Butler on February 9, 2012
...be debated, and I would be interested in hearing a counterpoint. But I just don’t’see how one could seriously compare the consumer-level productivity offered by Google’s many services (email, calendar, documents, analytics, etc.) with whatever might be going on...
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How To Succeed With Google

an Article written by Mark O’Brien on January 12, 2012
...to your site’s pages. Flash is also anathema to most mobile devices. If you still consider Flash to be a good idea, I invite you to read my “9 Don’ts of Using Flash” in the Visual Design section. Assuming your...
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On Ethical Technology

an Article written by Christopher Butler on December 7, 2011
This isn’t exactly Newfangled material, but in case anyone here is interested, I’ve been blogging about ethics and technology over here for the last several days. I’ll probably finish out the week, assuming I don’t’somehow find more to rant...
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FYI, Blogging is Not Dead

an Article written by Christopher Butler on September 7, 2011
...this blog. I don’t’remember by whom, but I know it was referred to me by another blogger I read regularly. That person linked to Giovanni’s post on a childhood favorite of mine—a book that truly shaped my idea for...
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A Philosophy of Failure

an Article published on October 14, 2013
...could be interpreted as forgoing a reasonable timetable for planning, not allocating proper resources, or settling for poor craftsmanship. So you don’t’think I’m a hypocrite, my personal philosophy of design includes well-worn slogans such as, “form follows function,” “anything...
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Writing: Just Do It

an Article published on August 16, 2011
...page, occasionally write something, and then usually immediately erase whatever I had just written. I had an idea, but no inspiration. So today I decided to just start writing. I gave myself a challenge: start typing and don’t’stop for...
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Prospect Experience Design

Two Things About Web Design

an Article published on August 9, 2011
...Mood boards have prevented many headaches in the design process since they can be produced relatively fast and don’t’deal with any specific site content or architecture— which allows the client to focus solely on design. ————————————————————————- “Two Things” Bonus:...
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