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Email Marketing

Marketing Automation for e-Commerce

an Article published on July 28, 2014

...items. We can also send automated programs based on when accessories might be needed. For example, if you were to purchase a new weed eater from JThomas (a landscaping tools parts distributor, and Newfangled client), they could put you in...

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AIGA Web101

an Event written by Christopher Butler on September 1, 2014

AIGA Raleigh has created a 6 month, bi-weekly course that teaches the principles of web design from conception to launch. Based, in part, on The Strategic Web Designer, a book written by Newfangled’s COO, Christopher Butler, the course will culminate...

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High Five Conference

an Event published on August 23, 2014

Christopher Butler, COO of Newfangled, spoke at the American Marketing Association’s High Five Conference, participating in a moderated conversation on Rethinking Entrepreneurship....

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HOW Interactive 2014

an Event written by Christopher Butler on August 21, 2014

Newfangled’s COO, Christopher Butler, is serving as the Program Director for this year’s HOW Interactive Design Conferences, which will be held in Washington, D.C. in September, Chicago in October, and San Francisco in November. He’ll also be speaking at each...

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The Content Suggestion Box

an Article published on January 22, 2013

In addition to developing websites, Newfangled generates (and gives away) a lot of valuable content— things we know, lessons we’ve learned and trends we see coming down the road. Our first monthly newsletter was published in 2001, followed by our...

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Content Strategy

Ten Questions to Ask Before You Start a New Web Project

an Article written by Christopher Butler on December 31, 2009

...that it is worth the investment that will be required to realize it online. If it holds up to the scrutiny of the following questions, you may be ready to get started.   What is your budget? At Newfangled, we...

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Learning From Dinosaurs: Content Lessons from the World of Print

an Article written by Tema Flanagan on December 3, 2012

...your designated editor-in-chief enough space, in terms of time and other responsibilities, to approach the role of content coordinator and strategist thoughtfully. (At Newfangled, Chris Butler acts as our extremely capable editor-in-chief while at the same time managing a whole...

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HOW Interactive 2011

an Event written by Christopher Butler on November 2, 2011

The first annual HOW Interactive Design Conference opened in San Francisco in November. Chris Butler, COO of Newfangled, presented a session on interactive measurement, called “Making Sense of the Data.” A full writeup of the talk is published here....

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UNC School of Public Health

an Event written by Christopher Butler on February 24, 2012

Chris Butler, COO of Newfangled, presented at seminar on emerging technologies in global public health at UNC’s School of Public Health. A full writeup of the talk is published here....

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AIGA Raleigh Homegrown Series

an Event written by Christopher Butler on April 10, 2012

Chris Butler, COO of Newfangled, gives a crash course on writing for designers. He covers why writing is important, strategies for finding your natural engagement style, how to keep new ideas coming, and best practices for formatting content. A full...

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