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How Content Marketing Works for Agencies

an Article written by Mark O’Brien on February 7, 2012

...successful as a marketing site. The creative director happened to be in the room, and he challenged me on the merits of the site I showed, saying that he thought the particular page I displayed was boring and certainly would...

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My Original Expert Content

an Article published on February 13, 2012

...successful as a marketing site. The creative director happened to be in the room, and he challenged me on the merits of the site I showed, saying that he thought the particular page I displayed was boring and certainly would...

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Health Enterprises Goes Live

an Article published on February 14, 2011

Last week we launched a new site for Health Enterprises (healthenterprises.com), a global supplier of consumer healthcare products and a Newfangled client for over eight years. The previous site had been designed in 2002 and was in need of an...

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Prospect Experience Design

Anatomy of a Web Design Style Sheet

an Article published on November 15, 2012

Newfangled partners with several marketing agencies and many more subscribe to our monthly newsletter. Because of those relationships we like to offer design information and tools that will help in the production process. Previously, I’ve written articles and posted a...

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Prospect Experience Design

Mood Boards

an Article published on June 30, 2009

At Newfangled we recently began using Mood Boards as a first step in our design process to establish a site’s branding, typography, imagery, color palette and other design elements.  Mood Boards have been compared to an interior designer’s initial swatch...

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Introduction to Podcasting, Part 2: Finding and Subscribing to Podcasts

an Article published on April 8, 2009

...directories to choose from, but ever since June of 2005, when Apple added podcasting, the iTunes Music Store has been the most important player in the game. Take a quick look at the main iTunes podcast page, and you’ll see...

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How a Website is Built, Part 2

an Article written by Christopher Butler on February 28, 2010

...date and time on which it will occur, and facilitate the communication between the client, System Administrator, and Developer during the process. While the team is working, the Project Manager will be busy checking through the site page by page...

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Prospect Experience Design

Should I Optimize My Website for Mobile or Desktop?

an Article published on July 23, 2014

...page dynamically adjust in size and position according to the device being used and size in which it’s being rendered. Ten years ago, most agencies and web developers didn’t consider mobile devices when building websites, and if they did, it...

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Why should someone with a job spend time with Linkedin?

an Article written by Christopher Butler on January 9, 2009

...of asking a question on LinkedIn in preparation for every newsletter I write for Newfangled. Also, there are many groups put together on LinkedIn, consisting of people who are very likely to connect you to ideas, resources and other people...

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CRM

Things to Consider When Importing Data Into Salesforce

an Article published on March 3, 2015

...or apps to Salesforce, and some are general data loaders that are more robust than Salesforce’s native offerings. I’ll just touch on two tools that Newfangled has used for our import needs at various times: PeopleImport and Act-On. PeopleImport is...

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