Search Newfangled

Webinar

Building Better Sales and Marketing Alignment

hosted by Mark O’Brien on June 21, 2017

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During this webinar, Blair Enns, CEO of Win Without Pitching, the leading sales training company for agencies and Mark O’Brien, CEO of Newfangled, the leading digital marketing consultancy for agencies will discuss what a healthy sales and marketing relationship looks...

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Marketing Performance Measurement

a Service published on January 3, 2018

...improves our performance. John Gasior Marketing Manager, BrandActive Testimonial On our own, marketing was always de-prioritized. Newfangled has put us on a system, and their insight and creativity have been a force multiplier. I can’t say enough about the quality and...

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Email Marketing

Marketing Automation Success Stories

an Article published on April 30, 2014

...as a key part of their lead development ecosystems. Below, I’ve included two examples of Newfangled clients who have bought into the lead development ecosystem and are using marketing automation in conjunction with a content-driven, conversion-focused website to drive new...

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Article

Why Do You Have a Website?

an Article written by Christopher Butler on May 22, 2012

...Because they’d ignored SEO for years, while continually prioritizing “creative” website designs that overruled the technical decisions that would have made them more discoverable. But even if you really get SEO and continually work on boosting your pages’ rankings, search...

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Prompting Creative Thinking (from People Who Don't Think They're Creative)

an Article written by Christopher Butler on August 18, 2011

This week I was listening to a podcast from PRI’s To the Best of Our Knowledge, which was focused on the creative mind. One segment in particular inspired me. At roughly the 15-minute mark (15:11 – 24:20), Anne Strainchamps begins...

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Prospect Experience Design

A Human Content Strategy

an Article published on September 3, 2010

...for?  Why not deliver exactly what they want without all of the bells and whistles? Our focus on SEO, rankings, keywords, and “the robots” has clouded our vision of what PEOPLE really want to read.  The SEO experts will tell...

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Article

Google isn't a Public Service, it's a Corporation

an Article written by Christopher Butler on January 11, 2012

...the difference. But that’s another thought… Also, it seems to go without saying, but this doesn’t really change SEO—at least not yet. And at least not the kind of SEO we tend to talk about. In order for any search...

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Content Strategy

Should You Post Your Content on Medium?

an Article written by Christopher Butler on December 9, 2019

...answer. How an individual page performs matters, because that becomes their front door to your website. But if Medium promises you “great SEO” for your articles, that just means that lots of readers will enter Medium.com by way of your...

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The Valuable Content Marketing Book

an Article written by Christopher Butler on November 5, 2012

...just that we’ve been calling it SEO. But over the years, we’ve learned that attracting the unaware is only one step in a much deeper process. While SEO is critical to a functional content marketing system — you certainly won’t...

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Good Editing = Good UX

an Article published on April 2, 2015

...I love technology, but my passion is the written word. Before I became a content strategist for Newfangled, I was an editor at HOW Magazine, where I met Chris and Mark, and I now write for publications including Wired, Quartz...

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