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CRM

Things to Consider When Importing Data Into Salesforce

an Article published on March 3, 2015

...or apps to Salesforce, and some are general data loaders that are more robust than Salesforce’s native offerings. I’ll just touch on two tools that Newfangled has used for our import needs at various times: PeopleImport and Act-On. PeopleImport is...

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Prospect Experience Design

Typekit: Web Typography Frontier

an Article published on January 29, 2010

...that already use the Typekit service so I decided to try it out on our new site. I’m conservative by nature so I didn’t want to risk more than one text element per page failing. The new-and-improved newfangled.com has been...

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Prospect Experience Design

Content Styling Tips

an Article published on February 9, 2012

So you’ve developed a content strategy for your site and written some great copy. Now what?  How that content looks on the page is as important as the content itself. Things are more fluid on the web than in print— the...

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Four Barriers to Online Advertising for Agencies

an Article published on December 16, 2016

...Content, Sponsored InMail, Dynamic Ads, Display Ads, and Text Ads. And what’s going on with Facebook? You can boost your posts, promote your page, get video views, raise attendance at an event, increase conversions on your site and more. Even...

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Preparing for a Salesforce Web-to-Lead Integration

an Article published on July 2, 2012

...be different for a certain campaign. To find a campaign ID, navigate to that campaign’s landing page, and look in your browser’s navigation bar. The campaign ID is the 15-digit alphanumeric code (e.g., 70180000000cm93). In some cases—a newsletter sign-up form, for example—it...

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Some Thoughts on Running an Agency's Social Media Account

an Article written by Tema Flanagan on May 19, 2014

I started managing the Newfangled Twitter account just before Christmas this past year. For several years leading up to that time, our Twitter handle had been very ably managed by our Creative Director, Justin Kerr. But since I was in...

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Advice for New (Website) Parents

an Article published on April 3, 2014

I know it’s only April, but 2014 has already been a pretty momentous year. The Internet turned 25; my wife, Eliza, and I had our first baby; and I had my one-year anniversary as a project manager at Newfangled. Over...

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Prospect Experience Design

Stop. Look. Listen.

an Article published on January 23, 2014

...Biggest Fan. It was part of a Newfangled recommended reading list and, among all the books on the list, it seemed like the one that most applied to me. I thought so because it coincided with a friend of mine...

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Email Marketing

A Look at Our Lead Qualification Process

an Article published on October 6, 2015

A phrase you’ll often hear if you hang around the Newfangled office is “highly-qualified leads.” It’s a term we talk about with all of our clients, and our goal is that, through working with us, we will help our clients...

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Content Strategy

Content Styling Tips: Using Newfangled's CMS Formatter Tool

an Article published on July 10, 2012

This fourth installment of “Content Styling Tips” will focus on the formatter toolbar, an important part of Newfangled’s content magagement system which allows our clients to style their site’s text and images. Since the formatter toolbar gives you the most...

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