Search Newfangled

Article

Three Years of Blogging Activity

an Article written by Christopher Butler on November 17, 2009

...set of data from my “peripheral data collection” of late, shows the number of blog posts we’ve published since starting the Newfangled blog back in October, 2006. Throughout these three years, we’ve never had any established quota for publishing frequency,...

Read Now About

Article

Guess the Desk

an Article published on November 24, 2009

Newfangled’s workspace is out in the open. No cubes. Only a few walls. Needless to say, we are fully aware of the distinctive quirks each of us have about our desks. I’ve taken some photos of a few particularly interesting...

Read Now About

Article

The Familiarity Spectrum Redux

an Article written by Christopher Butler on August 3, 2011

...LinkedIn, Google+, etc.), Newfangled, which included our own newsletter and blog digest email campaigns, and Other, which included a very long tail of unique websites that linked to us. As the graph makes quite plain, organic search again generated far...

Read Now About

Article

The Talk Bubble is About to Pop, Part 2

an Article written by Mark O’Brien on July 26, 2010

...write a pair of blog posts (here’s Chris’s) about our thoughts on this topic–so here’s my take. I’m the guy that, among a few other duties, has to sell “Newfangled” each day. One thing I’ve always really enjoyed about my...

Read Now About

Article

Email Marketing

A Look at Our Lead Qualification Process

an Article published on October 6, 2015

A phrase you’ll often hear if you hang around the Newfangled office is “highly-qualified leads.” It’s a term we talk about with all of our clients, and our goal is that, through working with us, we will help our clients...

Read Now About

Article

Content Strategy

Confessions of a Former Client—Top Lessons of the Newfangled Digital Marketing Method

an Article published on January 2, 2019

I have been where you are going. I have sat in your seat at the conference room table and advocated for a new way forward. As a former business development leader at a creative firm (and a former Newfangled client),...

Read Now About

Article

Get a Little Uncomfortable

an Article written by Mark O’Brien on May 15, 2009

...discomfort, though, and actually instantly transformed it into fuel I could burn for motivation. My discomfort became encouragement because I new I was doing the right thing. Newfangled needed me to put myself out there; I knew I had a...

Read Now About

Article

Content Strategy

Content Styling Tips: Using Newfangled's CMS Formatter Tool

an Article published on July 10, 2012

This fourth installment of “Content Styling Tips” will focus on the formatter toolbar, an important part of Newfangled’s content magagement system which allows our clients to style their site’s text and images. Since the formatter toolbar gives you the most...

Read Now About

Article

Advice for New (Website) Parents

an Article published on April 3, 2014

I know it’s only April, but 2014 has already been a pretty momentous year. The Internet turned 25; my wife, Eliza, and I had our first baby; and I had my one-year anniversary as a project manager at Newfangled. Over...

Read Now About

Article

How Effective Are Purchased Lists, and Do You Need to "Warm Them Up" First?

an Article written by Mark O’Brien on July 16, 2014

I wrote a blog post recently about why we believe purchasing targeted email lists makes sense — not just for Newfangled, but for the majority of our clients, too. In that first post, I explained our recommendation to purchase lists...

Read Now About