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Prospect Experience Design

Tracks & Trails—The Eagle Has Landed!

an Article published on October 16, 2009

...in certain parts of the site. Balancing general infromation, specific information and related information on a single page without losing focus can be very tricky. Information “layerng” also helped keep things under control, like the tabbed sections and the image...

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Using Google Analytics? Here's a tool that I find useful.

an Article published on September 3, 2009

...visiting your Analytics account, the “extra step” of clicking the “Access Analytics” button is removed.  Now, when visiting the Analytics page you’re brought straight to the data set. Allow you to expand the data set full-width so you can focus...

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AdAge in a Recession

an Article written by Christopher Butler on April 22, 2009

I smiled when I saw this graphic on the cover page of AdAge from earlier this month (of course, I only received it in the mail today, along with last week’s and this week’s issues). But I appreciate their honesty,...

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Fast Cheap Intuitive, Part 2

an Article written by Christopher Butler on April 10, 2009

...to the page layout. I also designed my own cover after Katie told me that using a print-quality image for the cover would increase the quality dramatically over simply choosing colors and text in Lulu’s “cover wizard.” You can check...

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Fixing Bugs and the "Five Whys" of the Toyota Production System

an Article written by Dave Mello on February 17, 2014

...is an “office locator” page. There, an interface allows the user to first select a state, then a city, and finally see locations as markers on a map. Recently, the client reported that suddenly several states, when selected, were not...

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Perspective

an Article written by Christopher Butler on July 11, 2013

...in your mind’s eye, you can read that E as you would on a page — or have you drawn it backward, so that someone else standing before you could read it as if your forehead is the page? What...

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Prospect Experience Design

Google Books Wins by Consistent User Interface

an Article written by Christopher Butler on March 17, 2011

...be cool to build in to the desktop and iPad versions as well (see below). Finally, Google Books offers the reader more visual options than the other platforms, including the ability to read the original page scans instead of the...

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Tracking Downloads in Google Analytics

an Article published on March 2, 2010

...because these assets are downloadable files (as opposed to, say, on-page content), they are much more difficult to track. Google Analytics does not automatically monitor download links – however, there are many additional configurations you can add to your account...

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Prospect Experience Design

Meet the new Village Fertility Pharmacy!

an Article published on August 7, 2009

I am pleased to announce one of the newest additions to the Newfangled family, the redesigned Village Fertility Pharmacy! This site, which went live on July 31, was a complete rebuild/redesign. The means that we went back to the drawing...

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How to create a link in html

an Article published on April 20, 2009

To create a link within your website This is the code you need if you are trying to link to a page that is on your site. <a href=”page2.html”>This is a link</a> Example: This is a link to “newfangled_employee_blogs” Linking...

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