Search Newfangled

Article

Email Marketing

Creating Effective Email Marketing Messages

an Article published on April 10, 2013

At Newfangled, we’re constantly talking to our agency partners and their clients about how to use their website to attract, inform and engage visitors. However, the website is only one of the 3 pillars of a successful conversion-focused web marketing...

Read Now About

Article

My Web Reading Stats

an Article written by Christopher Butler on May 10, 2010

...By the way, I’m not one of those crazy self-trackers! I don’t measure my sleep patterns, the number of haircuts I get, what I eat each day, or anything like that. I do a lot of measuring for Newfangled, though…...

Read Now About

Article

Email Marketing

Getting the right message to the right people: Segmenting your lists

an Article published on March 5, 2013

...that you can capture that information over time as the lead engages with your website.  Progressive profiling is included in most marketing automation solutions, including what Newfangled is implementing with Act-On.  Another solution to insure complete profiles is to purchase a...

Read Now About

Article

CRM

5 Web Project Management Reminders

an Article published on November 2, 2012

...set docs that we send for most projects, and many educational blogposts and newsletters on the Newfangled site to support projects in process.   What else do I need to know? As a PM, I’ve learned a ton over the...

Read Now About

Article

Tell Me Your Problems

an Article published on April 24, 2008

...solutions and having the designer scratch their heads trying to figure out what the clients intentions were. At Newfangled, we provide the client with a Website Profile questionnaire at the beginning of the project to help them think through some of...

Read Now About

Article

QA?

an Article published on July 3, 2008

...the Newfangled project world is a plan to make sure that everything works as it was intended to work and looks as it was intended to look. We recently revamped our Project Anatomy document, which specifies all the steps and...

Read Now About

Article

Our Experience with Online Advertising

an Article written by Mark O’Brien on January 18, 2009

Starting in November 2008, I started placing ads. Aside from a single instance I can recall, Newfangled has never purchased any ad space anywhere, so this was an experiment for us. We place a single ad that was as close...

Read Now About

Article

Screens Within Screens

an Article written by Christopher Butler on February 9, 2009

...to under one hour per day! Clearly Newfangled employees are going to be on the fringe here: we spend all day on the internet (so, roughly 7.5 hours per day) and probably comparatively little watching television (several of us don’t...

Read Now About

Article

On Ethical Technology

an Article written by Christopher Butler on December 7, 2011

This isn’t exactly Newfangled material, but in case anyone here is interested, I’ve been blogging about ethics and technology over here for the last several days. I’ll probably finish out the week, assuming I don’t somehow find more to rant...

Read Now About

Article

The Quantified Worker

an Article written by Christopher Butler on February 10, 2009

...company (as apposed to a client). I dug a bit deeper and saw that about 90% of that “service” total is actually my Newfangled strategy time. This aligns much more with my sense for how I spend my time here....

Read Now About