See all Insights

4 Critical Elements of an Effective Home Page

Your firm’s website has one primary job, and that is to create new business opportunities. So it stands to reason that you must care – deeply – about what your prospects do when they visit your website.

More than that, you should design your website so that it guides visitors where you want them to go. And that starts with how you craft your home page.

Download our wireframe to learn the four strategic components of the most impactful home pages.