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Article Andrew James Kerr by Justin Kerr on March 26, 2009 Born at home on Sunday, March 15th at 5:50 a.m. 10 lbs., 2 oz.James is the latest reminder that I work to live, not live to work. Read Now About
Article Newsletter Tracking Stats by Christopher Butler on March 20, 2009 Today I took a look at the tracking data for the newsletters we've sent out over the past year. I was initially interested in seeing how the tracking data might correspond to general categories or newsletter topics (i.e. tools, process, strategy, marketing, etc.), but I realized in trying to assign categories to the past 13 categories that they didn't always line up quite right. There is a lot of overlap in topics. For example, in February and March of 2008, the newsletters were about Search Engine Optimization, which could fit in any number of different categories. The same is true for most of the others. So, I scrapped that approach and decided to just think about some of the top and bottom newsletters and what factors might have caused them to be that way... Read Now About
Article Fast Cheap Intuitive by Christopher Butler on March 20, 2009 After I read Emmet Connolly's blog post about creating a book on Lulu.com from all the articles he'd been meaning to read, I thought, "What a great idea. I need to do that." Like Emmet, I had tagged numerous articles with my del.icio.us account with the intention of reading them, but knew that I was probably not likely to actually read them on my laptop anytime soon- or ever. But I was much more likely to read them if they were in a book that I could bring on the bus with me on my commute to work. Of course, I had to name it after my latest catchphrase... Read Now About
Article Tim Berners-Lee on the Semantic Web by Christopher Butler on March 19, 2009 From the TED description: "20 years ago, Tim Berners-Lee invented the World Wide Web. For his next project, he's building a web for open, linked data that could do for numbers what the Web did for words, pictures, video: unlock our data and reframe the way we use it together." Read Now About
Article Those Who Think the Farthest Win by Christopher Butler on March 18, 2009 In his keynote presentation at Convergence08, forecaster Paul Saffo said, "Those who think the farthest win...What is going on today is that there is a sort of race. You know how there are two types of fools, one who says 'this is old and therefore good,' and the other who says 'this is new and therefore better.' They are saying it is a race between those who love technology and those who hate technology. I think the race today for civilization is a race between people who think the farthest." I've embedded an edited video of his presentation below. You can also read the transcript here. Mapping a Cone of Uncertainty from Jeriaska on Vimeo. Read Now About
Article Fast Complex Interchange by Christopher Butler on March 18, 2009 I've been thinking about these words a lot lately. I often create phrases in my mind that I feel are evocative of the zeitgeist, or at least in terms of how I'm perceiving it, anyway. When I was in college, the phrase I thought of repeatedly was "human progress landscape," which became the title of my degree project and subsequently the name of my freelance design business. At the time, I was obsessed with how our human notion of progress was shaping both our geography and the landscape of technology in which we were spending more and more of our time... Read Now About
Article Prospect Experience Design Website Calls to Action by Mark O’Brien on March 18, 2009 Many of us think about getting large amounts of high quality traffic to our websites. This is obviously a necessary element for online success, but most people don't think about what to do with that traffic once it arrives... Read Now About
Article Prospect Experience Design The Future Will Be a Mix of Old and New by Christopher Butler on March 17, 2009 In a post for Core77 entitled "Beyond the Scholock of the New: Eight Strategies for Design and Foresight" Kevin McCullagh writes: "The future is always a mix of revolutionary change and evolutionary continuity--and sometimes regressions are in there too. Unlike the Star Trek view of the consistent future, many of today's trend-setters enjoy gaming on iPhones and organic gardening." Kevin McCullagh, Plan This is true of the technology we use every day to serve our clients. We have clients that are still running versions of our NewfangledCMS from over 4 years ago, yet have made upgrades to their site to reflect current trends... Read Now About
Article Innovation… a response to the economy? by Brian Chiou on March 16, 2009 I like Innovation. Ever since I was a kid, I have thought about silly little things that solve my just as silly little problems. One little problem less meant more time to address x% of a bigger problem or just more time to have fun. As a child, I went to Chinese school. I had to write Chinese characters on a piece of paper with 100 squares. I actually timed myself doing it once. The word water, took me around twenty minutes to complete if I worked through it character by character. I came to a realization that - writing each character in its own respective slot took more time than doing each stroke step-by-step through each box. Not only was my homework cleaner, but it took MUCH less time ( around 3-5 minutes less actually, per word! ). Is it the most innovative thing you’ve ever heard of? Probably not. Do I consider it innovative? Yes. Nobody told me to change my method. I just went ahead and did it. Adapting the norm to improve yourself is an underlying theme to innovation. After all, finishing this homework quicker, meant I could play outside while light was still shining outside my house. Great! How does that apply to you? Read Now About
Article Social Media Referrals by Christopher Butler on March 16, 2009 Michael Learmonth at AdAge's 'Digital' blog posted last week that Facebook is sending more traffic than Google to some sites. He specifically mentioned sites like PerezHilton.com, CafeMom, Evite, and Tagged.com, noting that sites which receive lots of loyal repeat traffic are likely to be boosted by social media, since visitors are using those platforms to share content and direct others to the sites they like. Well, what about Newfangled.com? Read Now About
