One of our core values at Newfangled is to maintain an ongoing cycle of learning and teaching, so I'm thrilled to spend much of my time sharing what I've learned about the web with my colleagues and our clients. The rest of my time is spent managing the personnel and systems that keep Newfangled producing.
I've written articles on the the current and future state of the web for Newfangled, PRINT Magazine; HOW Magazine and their blog at HOW Interactive Design; Smashing Magazine, my personal blog, and am the author of The Strategic Web Designer: How to Confidently Navigate the Web Design Process.
I speak often on interactive design and digital marketing topics. Some of my recent talks have covered the future of web development, studying user behavior, entrepreneurship, the future of content marketing, the web design process, responsive design, getting interactive design feedback, content strategy and production, emerging technologies in public health, writing for creative people, and something I call technosprawl.
BooksThe Strategic Web Designer
PublicationsHow Websites Should Be Built How to Avoid Scope Creep Don't Be So Linear
Amazon already has your customer in their store. Your customer is already browsing their aisles. Amazon will beat you, not because they have a better store than you, but because they have a bigger store than you. They sell enough things to already have your customer’s attention. It doesn’t matter if they came in to buy socks, if they’re at all likely to buy your thing, Amazon will have an easier time selling it to them because they are already there. So what do we do? Give up? Not just yet... more
A few weeks ago I wrote up a quick explanation of how to test a website in ten minutes. Quick and easy. But did you know that you can test a web page in ten seconds? Believe it. I started doing this after I read a page abandonment study by Jakob Nielsen, and have put together a method you can use right now... more
Join us this week as we discuss the validity of content marketing. Will it live forever? Is it already dead? Find out here. more