VIEW PAST WEBINARS >WebinarA Sense of Place: Information Architecture for Marketing WebsitesWednesday, May 5, 2010 at noon eastern Information Architecture is one of the most fundamentally important elements of your website, but it is also one of the most overlooked stages in the web de... Sign Up >VIEW ALL BLOGS >FROM THE BLOGWeek 741 February 8, 2010 by ChrisI've been observing several companies and people whom I respect keeping a weekly log of what they're up to--a phenomenon now called "Weeknotes"--for a while now and, after realizing how valuable t... more >  A Perspective of Ownership February 5, 2010 by MarkRecently I have come to realize that the owner of Newfangled isn't who I thought it was. Newfangled is a palpable life form that exists outside of and because of all of us--the employees, the cli... more > Typekit January 29, 2010 by JustinLast month I stated my new year's wish was a better selection of fonts for web design — and it looks like that may be closer to coming true.... more > VIEW ALL VIDEOS >VIDEOSHow We Work Avoid The Illusion of Communication describes Newfangled's unique grayscreen prototyping methodology. 04:55 |  NEWSLETTER | JANUARY, 2010 HOW A WEBSITE IS BUILT, PART 1 By Chris ButlerI've read plenty of interesting analogies used to explain what building a website is like. I've even written a few myself. From various points of view, a website could be compared to a car, a house, a cellphone, a movie, or all kinds of other things. I've even heard a website compared to a clown (don't ask). Most of the time, these analogies are striving to find the most effective way of emphasizing the time, cost, complexity or purposes of a website project. Rather than construct yet another metaphor around that point, I'm just going to come right out and say it: Building a website is a complex task that takes a lot of time and costs a lot of money. But that's not the really interesting part, is it? more > |
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We believe that a strategic planning phase will ensure that realistic goals, scope, budget and timeline are established for every project...
We develop every site using NewfangledCMS, a website management tool created to be as easy and intuitive for the non-technical marketer as possible...
From mood boards through the presentation and revision of layouts for your website, we guide you from design concept to application...
Going live is just the beginning. We want to be the web development experts you choose to have a fantastic long-term relationship with...
