Selma Idic

Paid Media Specialist

As a Paid Media Specialist, my job is to ensure that your paid campaigns are running smoothly and efficiently, while you’re getting the most out of your budget and marketing efforts. I make sure to carefully review your performance and make data-driven decisions to help you reach your goals, while amplifying the platforms’ features to your advantage. Growing businesses is one of my many passions!

My previous experience and education range from English literature, traditional marketing, youth leadership development, and NGO management, but in the end I decided to explore the immense world of digital marketing and paid media.

When I’m not developing marketing and social media strategies, I’m probably energizing by working out, hanging with friends, or writing my namesake blog.