Search Newfangled

Event

HOW Interactive 2011

an Event written by Christopher Butler on November 2, 2011

The first annual HOW Interactive Design Conference opened in San Francisco in November. Chris Butler, COO of Newfangled, presented a session on interactive measurement, called “Making Sense of the Data.” A full writeup of the talk is published here....

Read Now About

Event

UCDA Design Summit

an Event published on March 21, 2013

The 2013 UCDA Design Summit armed attendees with tools, tips and inspiration to take back to their campus and be positioned to make effective change at their institutions. Newfangled COO, Chris Butler, presented a session titled “Responsive Design at 10,000...

Read Now About

Event

Carolina Adobe User Group

an Event written by Christopher Butler on May 10, 2012

Chris Butler, COO of Newfangled, presented at an event sponsored by the Carolina Adobe User Group at the University of North Carolina on technosprawl. A full writeup of the talk is published here....

Read Now About

Event

How Interactive 2012

an Event published on October 30, 2012

The 2012 HOW Interactive Design Conference was in two cities — Washington, D.C. in September, and San Francisco in October. Chris Butler, COO of Newfangled, presented a session on getting website feedback at both events titled “How Robots and People...

Read Now About

Event

UNC School of Public Health

an Event written by Christopher Butler on February 24, 2012

Chris Butler, COO of Newfangled, presented at seminar on emerging technologies in global public health at UNC’s School of Public Health. A full writeup of the talk is published here....

Read Now About

Article

Paid Media

You Have to Get Out There

an Article written by Mark O’Brien on February 28, 2020

...ever. My intent here, though, is to convince you that simply attending could potentially be just as powerful. Over the past 12 years, Chris Butler, Lauren McGaha, and I have given many dozens of talks on big and small stages...

Read Now About

Event

Triangle AMA Fall Training Camp

an Event published on October 18, 2012

Chris Butler, COO of Newfangled, spoke at the Triangle AMA’s Fall Training Camp on the four stages of content marketing. A full writeup of the talk is published here....

Read Now About

Event

AIGA Raleigh Homegrown Series

an Event written by Christopher Butler on April 10, 2012

Chris Butler, COO of Newfangled, gives a crash course on writing for designers. He covers why writing is important, strategies for finding your natural engagement style, how to keep new ideas coming, and best practices for formatting content. A full...

Read Now About

Article

Paid Media

4 Steps to Take Today So You’re Ready for Google Analytics 4

an Article published on September 16, 2022

...down a page, click on a link, or watch a video, for example. The event-based data model also introduces three new metrics to track user engagement: engaged session, average engagement time per session, and engagement rate. These replace the UA...

Read Now About

Article

Paid Media

To Maximize Your Paid Media Spend, Focus on High-Intent Keywords

an Article published on March 24, 2021

...can find other high-intent keywords by testing a related search query on Google, and reviewing the results of the search as well as the “Searches related to…” at the bottom of the search engine results page (SERP). High-intent keywords generally...

Read Now About