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Article

Prospect Experience Design

Web Design 101: Matching Colors on the Web

an Article published on March 9, 2009

...in-depth explanation for those who crave more technical data. Adobe Photoshop (Newfangled’s web design tool of choice) approximates color matching through its Color Picker. There are several color libraries available through the picker, such as the Pantone Color Matching System...

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Article

Copyright Your Website

an Article written by Dave Mello on March 11, 2009

...word for word, without so much as rearranging the order or making up fake names. We were so amused and astounded, we laughed about it for a few minutes and then promptly forgot about it. At Newfangled all of our...

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Article

Email Marketing

Marketing Automation for e-Commerce

an Article published on July 28, 2014

...items. We can also send automated programs based on when accessories might be needed. For example, if you were to purchase a new weed eater from JThomas (a landscaping tools parts distributor, and Newfangled client), they could put you in...

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Article

What is Our Tribe About?

an Article written by Christopher Butler on February 5, 2009

...activity of our Web Development for Advertising Agencies LinkedIn group. Here are some stats: Since setting up the group at the end of November, 2008, we’ve assembled 121 members, 14 in the last week alone. I was glad to see...

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Event

AIGA Web101

an Event written by Christopher Butler on September 1, 2014

AIGA Raleigh has created a 6 month, bi-weekly course that teaches the principles of web design from conception to launch. Based, in part, on The Strategic Web Designer, a book written by Newfangled’s COO, Christopher Butler, the course will culminate...

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Event

HOW Interactive 2014

an Event written by Christopher Butler on August 21, 2014

Newfangled’s COO, Christopher Butler, is serving as the Program Director for this year’s HOW Interactive Design Conferences, which will be held in Washington, D.C. in September, Chicago in October, and San Francisco in November. He’ll also be speaking at each...

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Article

Content Strategy

Ten Questions to Ask Before You Start a New Web Project

an Article written by Christopher Butler on December 31, 2009

...that it is worth the investment that will be required to realize it online. If it holds up to the scrutiny of the following questions, you may be ready to get started.   What is your budget? At Newfangled, we...

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Event

HOW Interactive 2011

an Event written by Christopher Butler on November 2, 2011

The first annual HOW Interactive Design Conference opened in San Francisco in November. Chris Butler, COO of Newfangled, presented a session on interactive measurement, called “Making Sense of the Data.” A full writeup of the talk is published here....

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Event

UNC School of Public Health

an Event written by Christopher Butler on February 24, 2012

Chris Butler, COO of Newfangled, presented at seminar on emerging technologies in global public health at UNC’s School of Public Health. A full writeup of the talk is published here....

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Event

AIGA Raleigh Homegrown Series

an Event written by Christopher Butler on April 10, 2012

Chris Butler, COO of Newfangled, gives a crash course on writing for designers. He covers why writing is important, strategies for finding your natural engagement style, how to keep new ideas coming, and best practices for formatting content. A full...

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