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Article
Content Strategy

Communicating technically to the non-technical

an Article written by Dave Mello on March 6, 2009
At Newfangled, one of our most important services to our clients is helping them make sense of the web. We’ve gotten really good at it. Systems such as our grey-screen prototyping process are excellent facilitators at conveying complex technical systems...
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Article
Prospect Experience Design

Web Design 101: Matching Colors on the Web

an Article published on March 9, 2009
...in-depth explanation for those who crave more technical data. Adobe Photoshop (Newfangled’s web design tool of choice) approximates color matching through its Color Picker. There are several color libraries available through the picker, such as the Pantone Color Matching System...
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Article

Copyright Your Website

an Article written by Dave Mello on March 11, 2009
...word for word, without so much as rearranging the order or making up fake names. We were so amused and astounded, we laughed about it for a few minutes and then promptly forgot about it. At Newfangled all of our...
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Article

To Comment or Not to Comment?

an Article written by Mark O’Brien on July 12, 2012
...fans the benefit of the doubt, assume the best, keep your cool, and be as gracious and edifying as possible. At Newfangled, we have been writing educational newsletters for over ten years now, and we only started receiving comments a...
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Article
Email Marketing

Marketing Automation for e-Commerce

an Article published on July 28, 2014
...items. We can also send automated programs based on when accessories might be needed. For example, if you were to purchase a new weed eater from JThomas (a landscaping tools parts distributor, and Newfangled client), they could put you in...
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Event

AIGA Web101

an Event written by Christopher Butler on September 1, 2014
AIGA Raleigh has created a 6 month, bi-weekly course that teaches the principles of web design from conception to launch. Based, in part, on The Strategic Web Designer, a book written by Newfangled’s COO, Christopher Butler, the course will culminate...
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High Five Conference

an Event published on August 23, 2014
Christopher Butler, COO of Newfangled, spoke at the American Marketing Association’s High Five Conference, participating in a moderated conversation on Rethinking Entrepreneurship....
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Event

HOW Interactive 2014

an Event written by Christopher Butler on August 21, 2014
Newfangled’s COO, Christopher Butler, is serving as the Program Director for this year’s HOW Interactive Design Conferences, which will be held in Washington, D.C. in September, Chicago in October, and San Francisco in November. He’ll also be speaking at each...
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