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Prospect Experience Design

Storytelling is the Future of the Web

an Article written by Christopher Butler on June 30, 2010

...is the page’s core purpose. Every additional widget or call to action on a page should either directly support or at least not overshadow it’s main point. Those that do not are more likely to distract your readers than help...

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Article

The Future of the Web, Part 2

an Article written by Christopher Butler on July 29, 2009

...wall post, comment, message, group or page you create in Facebook, every tweet on Twitter… believe me, I could go on. For me, except for the content I write for the Newfangled blog and newsletters, much of what I do...

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Article

Newfangled Workplace Culture: A Day in the Life

an Article published on April 14, 2009

Today, Newfangled’s North Carolina office had a company meeting and followed it up with an impromptu group lunch at Q-Shack down the street. Since coming to Newfangled from a big, corporate TV news station, one of the biggest changes for...

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Article

Reading Highlights from 2009

an Article written by Christopher Butler on December 22, 2009

Today is the last day I’ll be in the Newfangled office in 2009. What a year it’s been! Over the last week, I’ve had numerous opportunities to reflect upon the year with Mark and other coworkers, which has been a...

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Event

ReCourses 9th Annual New Business Summit

an Event published on January 26, 2012

Mark O’Brien, CEO of Newfangled and Christopher Butler, COO of Newfangled, both presented at the 9th Annual ReCourses New Business Summit in Nashville, TN. Mark gave a session about how agencies can build more effective websites, and Chris spoke on...

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Article

Strategy Sessions: Understanding Anti-Spam Laws CAN-SPAM and CASL

an Article written by Lauren O’Brien on May 18, 2015

...anti-spam legislation. Transcript Lauren: Hi there. Welcome to another installment of Strategy Sessions. I’m Lauren McGaha. Adam: I’m Adam Rightor. Today we wanted to talk about two laws: the CAN-SPAM Act, which is the U.S. anti-spam legislation passed back in...

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Service

What We Do

a Service published on July 1, 2014

...Founder + CEO, webuild Testimonial On our own, marketing was always de-prioritized. Newfangled has put us on a system, and their insight and creativity have been a force multiplier. I can’t say enough about the quality and professionalism, and they are...

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Article

There's so much more you can do...

an Article written by Lauren Clarke on December 3, 2010

…once you get the hang of SEO. We spend a lot of time here at Newfangled talking about SEO. Most of our clients place a high value on getting their website to the first page of search results for keywords...

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Article

The Two Things About Scheduling

an Article published on July 5, 2011

Recently we’ve started a series of posts applying The Two Things question to some of the topics we deal with on a daily basis at Newfangled. Make sure to check out Chris Butler’s The Two Things About Website Measurement, Chris Creech’s...

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Article

You're Using RSS Now...Right?

an Article written by Christopher Butler on April 23, 2008

...scroll using your mouse, “m” to mark an article as “read,” or “shift + m” to mark all articles as “read.” I’ve never been a strong user of keyboard shortcuts until I started using Reader and realized just how much...

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