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How to Use Google Analytics

an Article written by Christopher Butler on September 25, 2012

...and I think this simple statement will help us with that: Data does nothing by itself. — Christopher Butler (@chrbutler) September 13, 2012 Yep, I tweeted it. KA-POW! We’ve got to step way back and think about what...

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You're Probably Not the Authority on You

an Article written by Christopher Butler on January 6, 2011

...page) for that query. For example, “christopher butler web,” which returns a search results page on which the top result (as well as the third, fifth, sixth, and ninth) is me. If you get even more specific, like “christopher butler...

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How to Use Google Analytics

You're Probably Not the Authority on You