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Prospect Experience Design

Interview with Eric Holter on Website Prototyping

an Article written by Christopher Butler on March 29, 2011

This month’s newsletter is all about website prototyping from a designer’s angle. In anticipation of that, I sat down last week for a few minutes with Newfangled’s founder, Eric Holter, to chat about how he discovered the value of the...

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Questioning the Value of Online Content

an Article written by Christopher Butler on August 19, 2009

...the value of content has been central to the thinking behind our own marketing and content strategy at Newfangled. We’ve been prolific in our writing over the past few years, but are now at the point that calibration and value...

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The Long-Term Relationship is Where Things Really Get Interesting

an Article written by Christopher Butler on August 21, 2009

...about the long-term relationship!” A typical web project for us at Newfangled can take anywhere from 6-9 months, from initial consulting, through prototyping, design, build, design application, quality control, content entry and going live. It’s a long, involved process during...

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CRM

5 Web Project Management Reminders

an Article published on November 2, 2012

...set docs that we send for most projects, and many educational blogposts and newsletters on the Newfangled site to support projects in process.   What else do I need to know? As a PM, I’ve learned a ton over the...

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Putting You in Control of Your Website's Social Media Integration

an Article published on February 9, 2011

...navigation. This desire of interaction and connectivity presented a great opportunity for Newfangled.  I recently spoke with one of our developers, Jim Hendrickson, to discuss some tools that he is using to help our clients integrate their social media accounts...

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Intro to CRM & Web Lead Management

an Article published on January 31, 2011

...I made a goal to finally tackle this subject and get a better understanding of the CRM and Lead Marketing Automation landscape. I shared what I learned with the Newfangled team in a recent Lunch & Learn session, but also...

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The History of Our Office

an Article written by Mark O’Brien on November 13, 2009

I just read/listened to Sarah’s great post about the soundscape of the Newfangled office and got inspired to write down a few things I’ve recently learned about our historic digs. When we had our last front porch social with BlogAds...

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When a Persona Can Be Your Best Advocate

an Article published on November 3, 2010

...firm like Newfangled to guide you through the process, it will add cost and time. However, persona development is one of the few parts of the process companies can do independently prior to the project kickoff. How? Simple. Talk to...

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Show Me the Data!

an Article written by Christopher Butler on November 16, 2009

If I had to identify one of the biggest themes from the past year at Newfangled, one of them would definitely be measurement. In fact, ever since we started a serious resourcing effort back in 2007, we’ve been learning just...

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Twitterview with Bryn Mooth for the HOW MYOB Conference

an Article written by Mark O’Brien on October 4, 2010

...is the transcript. First, tell us a bit about who you are and the work that you do. I’m the President of Newfangled.com. We specialize in helping agencies with web work for themselves and their clients. And I’m so pleased...

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